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The Story Factor (2nd Revised Editi..., Simmons, Annett

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£4.99
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eBay item number:146568506611
Last updated on 24 May, 2025 21:58:39 BSTView all revisionsView all revisions

Item specifics

Condition
Like New: A book that has been read, but looks new. The book cover has no visible wear, and the dust ...
Title
The Story Factor (2nd Revised Edition): Inspiration, Influence...
Book Title
The Story Factor (2nd Revised Edition): Inspiration, Influence...
ISBN
0465078079
EAN
9780465078073
Binding
Paperback
Genre
Business & management
Height
22.86
Length
208.28
Width
134.62
Release Title
The Story Factor (2nd Revised Edition): Inspiration, Influence...
Artist
Simmons, Annette
Brand
N/A
Colour
N/A
Publication Year
2006
Type
Study Guide
Format
Paperback
Language
English
Subject Area
Data Analysis
Publication Name
The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling
Item Height
142 mm
Author
Annette Simmons
Publisher
Basic Books
Item Weight
270 g
Item Width
212 mm
Number of Pages
320 Pages

About this product

Product Information

The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons's success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can't. These stories, combined with practical storytelling techniques show anyone how to become a more effective communicator. From who I am to I-know-what-you're thinking, Simmons identifies the six stories you need to know how to tell and demonstrates how they can be applied. This revised edition offers a guide to using storytelling in specific business circumstances, including corporate reorganizations, layoffs, and diversity issues.

Product Identifiers

Publisher
Basic Books
ISBN-13
9780465078073
eBay Product ID (ePID)
92118826

Product Key Features

Number of Pages
320 Pages
Publication Name
The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling
Language
English
Publication Year
2006
Type
Study Guide
Subject Area
Data Analysis
Author
Annette Simmons
Format
Paperback

Dimensions

Item Height
142 mm
Item Weight
270 g
Item Width
212 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Annette Simmons

Item description from the seller

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VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
CRN: 06437594
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