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Events Management : An Introduction by James Kennell, Charles Bladen, Emma Abson

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Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Subject
Industries / Service, Industries / Park & Recreation Management, Management, Advertising & Promotion
ISBN
9781138907058
Subject Area
Business & Economics
Publication Name
events Management : an Introduction
Item Length
9.6 in
Publisher
Routledge
Publication Year
2017
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.9 in
Author
James Kennell, Charles Bladen, Emma Abson, Nick Wilde
Item Width
6.9 in
Item Weight
31.1 Oz
Number of Pages
440 Pages

About this product

Product Information

Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need in order to succeed in the events industry. It introduces every core functional area of events management, such as marketing, finance, project management, strategy, operations, event design and human resources, in a vast array of different event settings from sport to political events. This new edition has been updated to include: * New and updated content on developments in technology, risk management and event volunteering. * New and updated case studies that include emerging economies. * New industry voices by international practitioners. Every topic is brought to life through vivid case studies, personal biographies and examples of best practice from the real world of events management. Written by a team of authors with many years' experience of working in the events industry, Events Management: An Introduction is the essential course text for any events management programme.

Product Identifiers

Publisher
Routledge
ISBN-10
1138907057
ISBN-13
9781138907058
eBay Product ID (ePID)
234807519

Product Key Features

Author
James Kennell, Charles Bladen, Emma Abson, Nick Wilde
Publication Name
events Management : an Introduction
Format
Trade Paperback
Language
English
Subject
Industries / Service, Industries / Park & Recreation Management, Management, Advertising & Promotion
Publication Year
2017
Type
Textbook
Subject Area
Business & Economics
Number of Pages
440 Pages

Dimensions

Item Length
9.6 in
Item Height
0.9 in
Item Width
6.9 in
Item Weight
31.1 Oz

Additional Product Features

Edition Number
2
LCCN
2017-021006
Lc Classification Number
Gt3405
Edition Description
Revised Edition,New Edition
Reviews
"The second edition of Events Managementrepresents a step forward in recognising events as professional projects and will aid the continuing professionalisation of the events industry. The new edition has been well updated with event case studies which are truly international and which will enhance a student's ability to make the connection between theory and practice / real world learning." Allan Jepson, University of Hertfordshire, UK "The updated edition of Events Management: An Introduction continues to be a comprehensive and accessible textbook. The second edition covers the principals of events management plus key industry trends and developments in technology, the role of emerging economies and the importance of strategic event evaluation. The book retains all the key features of the original with updated case studies, making this the go-to study companion for event management students." Emma Nolan, University of Chichester, UK
Table of Content
1. Introduction to events management 2. Event project management: feasibility, planning, delivery and evaluation 3. Event design and production 4 Event operations 5. Event human resource management 6. Event finance 7. Event marketing 8. Event health, safety and risk management 9. Sporting events 10. Mega-events 11. Events in the public and third sectors 12. Corporate events 13. Cultural events and festivals 14 Event impacts, sustainability and legacy 15. Events and the media
Copyright Date
2018
Target Audience
College Audience
Dewey Decimal
394.2068
Dewey Edition
23
Illustrated
Yes

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