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Picture 1 of 1
YES LOGO: 40 YEARS OF BRANDING AND DESIGN BY MICHAEL By Sarah Owens - Hardcover
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US $64.49
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eBay item number:186387313294
Item specifics
- Condition
- ISBN-10
- 1906155372
- Publication Name
- Black Dog Publishing
- Type
- Hardcover
- ISBN
- 9781906155377
- Book Title
- Yes Logo : 40 Years of Branding and Design by Michael Peters
- Item Length
- 11 in
- Publisher
- Black Dog Publishing The Limited
- Publication Year
- 2009
- Format
- Hardcover
- Language
- English
- Illustrator
- Yes
- Item Height
- 1.2 in
- Genre
- Design
- Topic
- Graphic Arts / Branding & Logo Design
- Item Width
- 9 in
- Item Weight
- 0 Oz
- Number of Pages
- 288 Pages
About this product
Product Information
Make My Logo Bigger: 40 Years of Branding and Design by Michael Peters and Partners chronicles the story of Michael Peters, one of Britain's most significant design luminaries. Still actively lecturing in the fields of graphics and branding, Michael Peters is an inextricable component of the history of commercial design. Michael Peters began his venture into graphic design at London College of Printing, continuing his studies abroad at Yale, where was he tutored by such greats as Paul Rand, Herbert Matter and Alexej Brodovitch; he was also fortunate to work as an assistant to Bauhaus legend, Josef Albers. Peters then worked at CBS in New York, which was at the time a mecca for the creative marketing profession. He returned to London and set up Klein Peters Ltd with Lou Klein in 1968, followed by his own company, Michael Peters and Partners in 1970. More recently, Peters has formed Identica, a branding and creative consultancy with clients such as Vodafone, Nike and Universal Studios. Throughout his career Peters has worked on highly successful campaigns, ranging from Bird's Eye food products to Penhaligon's perfume. His philanthropic and forward thinking philosophy is celebrated by the Royal College of Art award in Peters' name. This attitude has put him firmly at the forefront of the British design renaissance, together with key figures such as Sir Terence Conran, Rodney Fitch and Wally Olins. Make My Logo Bigger chronicles Michael Peters' extraordinary career in its entirety. 400 colour & b/w illustrations
Product Identifiers
Publisher
Black Dog Publishing The Limited
ISBN-10
1906155372
ISBN-13
9781906155377
eBay Product ID (ePID)
63150049
Product Key Features
Book Title
Yes Logo : 40 Years of Branding and Design by Michael Peters
Format
Hardcover
Language
English
Topic
Graphic Arts / Branding & Logo Design
Publication Year
2009
Illustrator
Yes
Genre
Design
Number of Pages
288 Pages
Dimensions
Item Length
11 in
Item Height
1.2 in
Item Width
9 in
Item Weight
0 Oz
Additional Product Features
Copyright Date
2008
Target Audience
Trade
Dewey Decimal
745.2092
Dewey Edition
22
Item description from the seller
Business seller information
Collectible Books and Music LLC
CBM LLC
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# 801
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eBay item number:186387313294
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