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Sequencing Apple's DNA, Hardcover by Corsi, Patrick; Morin, Dominique, Brand ...
£118.21
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Located in: Castle Donington, United Kingdom
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eBay item number:196370633865
Item specifics
- Condition
- Book Title
- Sequencing Apple's DNA
- ISBN
- 9781848219199
- Publication Year
- 2015
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Sequencing Apple's Dna
- Item Height
- 241mm
- Publisher
- Iste LTD AND John Wiley & Sons INC International Concepts
- Item Width
- 159mm
- Subject
- Computer Science
- Item Weight
- 506g
- Number of Pages
- 236 Pages
About this product
Product Information
This book aims to extract the molecular genes leading to craziness! Geniuses are the ones who are crazy enough to think they can change the world and boldly go where no one has gone before. Where no past habit and usage are available, there is no proof of viability, as nobody has done it yet, or even imagined it, and no roadmap for guidance or market study has come up with it. The authors call upon Leonardo Da Vinci, the Renaissance genius, who as strange as it seems, shared many traits of personality with that of Steve Jobs, in terms of the ways of performing. Da Vinci helps in understanding Jobs, and hence Apple, with his unique way of designing radically novel concepts, which were actually quite crazy for his time. In order to shed light on a special creative posture, the indomitable sense of specifying undecidable objects - a hallmark of the late Steve Jobs - is what led the authors to match it with a specific design innovation theory. A real theory, backed by solid mathematical proof, exists and can account for the business virtue of a prolific ability to move into unknown crazy fields! The authors postulate that, by bringing the power of C-K theory to crack open a number of previous observations made about Apple's methods, it is possible to identify most of the genes of this company. The authors analyze how and why an Apple way of doing business is radically different from standard business practices and why it is so successful. Genes are a measure of the entity at hand and can encourage past business education routine approaches, then become transferable across the spectrum of the socio-economic world.
Product Identifiers
Publisher
Iste LTD AND John Wiley & Sons INC International Concepts
ISBN-13
9781848219199
eBay Product ID (ePID)
226040429
Product Key Features
Publication Name
Sequencing Apple's Dna
Format
Hardcover
Language
English
Subject
Computer Science
Publication Year
2015
Type
Textbook
Number of Pages
236 Pages
Dimensions
Item Height
241mm
Item Width
159mm
Item Weight
506g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Far Corner Europe Limited
Barbara Blake
19-20 Bourne Court
Southend Road
Woodford Green
Essex
IG8 8HD
United Kingdom
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- GB 307932304
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- 10691061
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h***x (2922)- Feedback left by buyer.
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Excellent, exactly as described. Very promptly sent and well packed. Great seller communications! A******
a***5 (39)- Feedback left by buyer.
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Great item, exactly as described. The packaging was very poor but item arrived undamaged. Communications and dispatch time were also poor but overall a successful transaction.
r***c (1949)- Feedback left by buyer.
Past 6 months
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Pros - polite communication, low prices, generous discount offered for damaged book.
Cons - very slow communication which tends to be generic and promises much but delivers little, heavy book was sent in a jiffy bag and arrived damaged, had to get Ebay involved to action the promised partial refund.
Summary - 'pile it high and sell it cheap' organisation which is unable to provide efficient customer service and makes the mistake of not packaging books correctly. Will not buy from them again.
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