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About this product
Product Identifiers
PublisherEntrepreneur Media INC International Concepts/Entrepreneur Press
ISBN-101599184117
ISBN-139781599184111
eBay Product ID (ePID)92897751
Product Key Features
Edition2
Book TitleStreet Smart Franchising : Amust Read before You Buy a Franchise!
Number of Pages256 Pages
LanguageEnglish
TopicGeneral, Franchises
Publication Year2011
IllustratorYes
GenreBusiness & Economics
AuthorJoe Mathews
FormatTrade Paperback
Dimensions
Item Height0.7 in
Item Weight13.5 Oz
Item Length9.2 in
Item Width6.2 in
Additional Product Features
Intended AudienceTrade
LCCN2011-001342
Dewey Edition22
Dewey Decimal658.8/708
SynopsisExperienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the "how to" to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books., A guide to buying, owning and operating a franchise. Prepping you for what it takes to succeed in franchising, it offers an insider's view of how franchising works, imparting real-world tactics and strategies, and empowering you to decide if franchising is for you., Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the how to to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books."