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Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
ISBN
9780415873819

About this product

Product Identifiers

Publisher
Routledge
ISBN-10
0415873819
ISBN-13
9780415873819
eBay Product ID (ePID)
108922005

Product Key Features

Number of Pages
352 Pages
Language
English
Publication Name
Political Public Relations : Principles and Applications
Publication Year
2011
Subject
Political Process / General, Communication Studies, Public Relations, Journalism
Type
Textbook
Subject Area
Political Science, Language Arts & Disciplines, Business & Economics
Author
Spiro Kiousis
Series
Routledge Communication Ser.
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
17.3 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
College Audience
Reviews
"A welcome addition to the shelf... As a thought-provoking starting point for further investigation, Political Public Relations is an essential read." - Communication Director, "A welcome addition to the shelf... As a thought-provoking starting point for further investigation, Political Public Relationsis an essential read."- Communication Director
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
659.2932
Table Of Content
Chapter 1. Political Public Relations: Defining and Mapping an Emergent Field Jesper Str¿mb¿ & Spiro Kiousis Chapter 2. Political Public Relations: Remembering its Roots and Classics Diana Knott Martinelli Chapter 3. Political Public Relations, News Management and Agenda Indexing Paul S. Lieber & Guy Golan Chapter 4. Political Public Relations and Agenda Building John C. Tedesco Chapter 5. Presidential Public Relations Matthew Eshbaugh-Soha Chapter 6. Political Public Relations and Election Campaigning Paul Baines Chapter 7. Corporate Issues Management and Political Public Relations Robert L. Heath & Damion Waymer Chapter 8. Political Public Relations and Political Marketing Darren Lilleker & Nigel Jackson Chapter 9. Political Public Relations and Strategic Framing Kirk Hallahan Chapter 10. Political Public Relations and Crisis Management Timothy Coombs Chapter 11. Political Public Relations and Relationship Building John A. Ledingham Chapter 12. Political Public Relations and Government Information Management Karen Sanders Chapter 13. Global Political Public Relations, Public Diplomacy and Corporate Foreign Policy Juan-Carlos Molleda Chapter 14. Digital Political Public Relations Kaye Sweetser Chapter 15. Political Public Relations Research in the Future Spiro Kiousis & Jesper Str¿mb¿
Synopsis
Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines--political communication, public relations and political science--to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research., Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines¿political communication, public relations and political science¿to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research.
LC Classification Number
JF2112.P8

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