Synopsis
With worldwide distribution, the FUBU brand is an international symbol of empowerment and success, standing as a blueprint for young business people looking to chart their own course. In?"Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle, "?Daymond John (Founder and CEO) gets to the heart of his unlikely run to the top of the fashion world, and shines compelling light on what it takes to succeed-from the dizzying street corners of his old neighborhood to the dazzling corner offices of corporate America-and what it takes to harness and display the power that resides in us all. "Daymond John is a driven, visionary leader who is not afraid to take risks. This brief glimpse into his life and mind is also a look at the new generation of CEOs. If you want to own your own business, or if you're a veteran executive who wants to know the mindset of this changing world, Daymond walks you through in Display of Power. A must read." -Russell Simmons, Media Mogul "Daymond John brings his signature style to the world of books, and Display of Power is a must-read for anyone wondering how a kid from Hollis, Queens could climb to the very top rungs of the fashion industry." -Montel Williams, TV Talk Show Host "This book details the amazing story of how FUBU inspired a new generation of entrepreneurs. The brand's success reaches across the globe to more then 60 countries. In Korea, FUBU is the #1 sports casual brand with over 70 stores. Daymond John's story is an inspiration to businessmen and women worldwide." -Soo Kee Lee Sr., Managing Director, Samsung Corporation "Display of Power is a remarkable read for all. Daymond John's story is more than how thefashion world was turned inside out by FUBU. It's a lesson on how to overcome obstacles in life and how to unleash your latent talents to make your dreams come true. It's also a very valuable tool for the business world-from start-up companies finding their way, to large companies where policies and politics can often smother the entrepreneurial spirit. And finally, it's a story of how the crucible of life experiences formed the pathway for John to create the exceptional lifestyle brand we know as FUBU!" -Don Franceschini, Vice Chairman [Ret.], Sara Lee Corporation, With worldwide distribution, the FUBU brand is an international symbol of empowerment and success, standing as a blueprint for young business people looking to chart their own course. In Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle, Daymond John (Founder and CEO) gets to the heart of his unlikely run to the top of the fashion world, and shines compelling light on what it takes to succeed-from the dizzying street corners of his old neighborhood to the dazzling corner offices of corporate America-and what it takes to harness and display the power that resides in us all. "Daymond John is a driven, visionary leader who is not afraid to take risks. This brief glimpse into his life and mind is also a look at the new generation of CEOs. If you want to own your own business, or if you're a veteran executive who wants to know the mindset of this changing world, Daymond walks you through in Display of Power. A must read." -Russell Simmons, Media Mogul "Daymond John brings his signature style to the world of books, and Display of Power is a must-read for anyone wondering how a kid from Hollis, Queens could climb to the very top rungs of the fashion industry." -Montel Williams, TV Talk Show Host "This book details the amazing story of how FUBU inspired a new generation of entrepreneurs. The brand's success reaches across the globe to more then 60 countries. In Korea, FUBU is the #1 sports casual brand with over 70 stores. Daymond John's story is an inspiration to businessmen and women worldwide." -Soo Kee Lee Sr., Managing Director, Samsung Corporation "Display of Power is a remarkable read for all. Daymond John's story is more than how the fashion world was turned inside out by FUBU. It's a lesson on how to overcome obstacles in life and how to unleash your latent talents to make your dreams come true. It's also a very valuable tool for the business world-from start-up companies finding their way, to large companies where policies and politics can often smother the entrepreneurial spirit. And finally, it's a story of how the crucible of life experiences formed the pathway for John to create the exceptional lifestyle brand we know as FUBU!" -Don Franceschini, Vice Chairman [Ret.], Sara Lee Corporation, The founder and CEO of FUBU gets to the heart of his unlikely run to the top of the fashion world, and shines compelling light on what it takes to succeed--from the dizzying street corners of his old neighborhood to the dazzling corner offices of corporate America--and what it takes to harness and display the power that resides inside., Daymond John was inexperienced. He was uneducated. With no formal business training to speak of, he was just a hustler from Hollis with a pipedream of making it big. That was all before he turned the world of fashion on its head. And now, more than a decade after FUBU's wildly successful launch, founder and CEO Daymond John is out to tell the story of the FUBU fashion empire. More than just another amazing American success story, Display of Power tells how four ordinary guys from Queens, New York, rose from street corners to corner offices and became the greatest trendsetters of our generation. Daymond John lays it all out on the line-his secrets to success, his triumphs, and his utter failures-to show what it takes to harness and display the power that resides in us all. Part autobiography and blueprint for success, Display of Power is a purely compelling read for anyone who wants something bigger out of life. Book jacket.