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Retail Location Planning in an Era of Multi-Channel Growth Mark Birkin

Fiction Addiction co uk
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£48.55
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Located in: Southport, United Kingdom
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eBay item number:235978097966

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9780367218751
Publication Year
2019
Format
Paperback
Language
English
Book Title
Retail Location Planning in an Era of Multi-Channel Growth
Item Height
234mm
Author
Martin Clarke, Graham Clarke, Mark Birkin
Publisher
Taylor & Francis LTD
Item Width
156mm
Item Weight
454g
Number of Pages
224 Pages

About this product

Product Information

The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. This is true within domestic markets, but especially so for increasingly global corporations, as shareholder pressure for continued growth drives businesses into ever more widespread geographical markets. Arguing that more complex markets demand more sophisticated spatial analysis, this book discusses the application of location planning techniques to generate competitive advantage in a variety of business sectors in a changing retail environment. The series of techniques are analysed, from relatively straightforward branch scorecards to sophisticated applications of geographical information systems (GIS), spatial modelling and mathematical optimisation. Also explored are the changing dynamics of the impact of more restrictive planning environments in many countries on how retailers find new locations for growth and respond to changing consumer needs and wants. The book is essential reading for students and scholars alike working in geography, economics, business management, planning, finance and industry studies.

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9780367218751
eBay Product ID (ePID)
8046712339

Product Key Features

Book Title
Retail Location Planning in an Era of Multi-Channel Growth
Author
Martin Clarke, Graham Clarke, Mark Birkin
Format
Paperback
Language
English
Publication Year
2019
Number of Pages
224 Pages

Dimensions

Item Height
234mm
Item Width
156mm
Item Weight
454g

Additional Product Features

Title_Author
Mark Birkin, Martin Clarke, Graham Clarke
Country/Region of Manufacture
United Kingdom

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
VAT number: GB 171 6694 84
CRN: SC453448
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Fiction Addiction co uk

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