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Exponential: Transform Your Brand by Empowering... by Rosenblum (Hardcover, 2022
US $9.99
Approximately£7.85
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Located in: Nashville, Tennessee, United States
Delivery:
Estimated between Wed, 12 Jun and Fri, 14 Jun to 43230
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eBay item number:256514016478
Item specifics
- Condition
- ISBN
- 9781264268146
- Publication Year
- 2022
- Format
- Hardcover
- Language
- English
- Book Title
- Exponential: Transform Your Brand by Empowering Instead of Interrupting
- Publisher
- Mcgraw-Hill Education
- Genre
- Business & Economics
- Topic
- Leadership, Marketing / General, Decision-Making & Problem Solving, Commerce
- Item Weight
- 15.6 Oz
- Number of Pages
- 240 Pages
About this product
Product Information
#5 on the Wall Street Journal Business Bestseller List! One of the world's top advertising executives shows how iconic brands win new customers and build armies of evangelists. Great brands stand for more than just cool products and clever advertisements. They inspire audiences. They enrich communities. They energize people. They move people's lives forward. Most importantly, great brands don't just interrupt: they empower. And that empowerment leads to exponential growth. Over the past 20 years, Jeff Rosenblum and his team at Questus have created content and campaigns for Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham, Verizon and many more of the world's most iconic brands. In Exponential , he turns that wealth of experience into a comprehensive program for modern advertising and business strategy. The book makes a passionate case that business leaders need to shift away from interruptions and superficial messages to focus on empowerment, culture, values, leadership, and transparency. With engaging stories and revealing brand examples, Exponential shows how brands can: Produce exponential growth by shifting from interruptions to empowerment Create brand evangelists with content that informs and inspires Embrace transparency and culture to tell authentic brand stories Generate massive ROI throughout the purchase journey Exponential is about storytelling done right, and the book practices what it preaches. It's packed with colorful anecdotes from Rosenblum's own career and clear examples of brands that grew exponentially. With a light touch, it unpacks heavy insights from neuroscience, market research, and big data, outlining what it takes for brands to truly be great and not merely say they are great.
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
1264268149
ISBN-13
9781264268146
eBay Product ID (ePID)
25050079030
Product Key Features
Book Title
Exponential: Transform Your Brand by Empowering Instead of Interrupting
Format
Hardcover
Language
English
Topic
Leadership, Marketing / General, Decision-Making & Problem Solving, Commerce
Publication Year
2022
Genre
Business & Economics
Number of Pages
240 Pages
Dimensions
Item Weight
15.6 Oz
Additional Product Features
Lc Classification Number
Hf5415.1255.R677
Copyright Date
2022
Lccn
2021-034863
Dewey Decimal
658.827
Intended Audience
Trade
Dewey Edition
23
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:256514016478
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Item location:
Nashville, Tennessee, United States
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| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| US $4.50 (approx £3.54) | United States | Economy Delivery (USPS Media MailTM) | Estimated between Wed, 12 Jun and Fri, 14 Jun to 43230 |
| Dispatch time |
|---|
| Will usually dispatch within 3 working days of receiving cleared payment. |
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| After receiving the item, cancel the purchase within | Refund will be given as | Return postage |
|---|---|---|
| 30 days | Money back | Buyer pays for return postage |
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Past 6 months
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A new factory sealed CD was purchased on 11-28, shipped on 12-1, and delivered by USPS Media Mail on 12-6. Item received was as described and pictured in the listing and was professionally packed in several layers of bubblewrap before being placed inside a CD-sized cardboard box. The care and effort in packing the CD, the receipt of CD in pristine condition, great price, and fast shipping and delivery made for an excellent purchasing experience. My thanks to Brad-Has-It-1993.
o***f (37)- Feedback left by buyer.
Past month
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As advertised, packaged perfectly and delivered before the estimated date. Would definitely shop with this seller again!
d***d (989)- Feedback left by buyer.
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Item as described… New, best price and ship fast… Thank you so much seller!