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Business-to-Bu siness Advertising : A Marketing Management Approac
Free US Delivery | ISBN:0844234710
US $9.86
Approximately£7.26
Condition:
“Former library book; may include library markings. Used book that is in clean, average condition ”... Read moreAbout condition
Good
A book that has been read, but is in good condition. Minimal damage to the book cover eg. scuff marks, but no holes or tears. If this is a hard cover, the dust jacket may be missing. Binding has minimal wear. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal. No highlighting of text, no writing in the margins, and no missing pages. See the seller’s listing for full details and description of any imperfections.
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Postage:
Free Economy Shipping.
Located in: Reno, Nevada, United States
Delivery:
Estimated between Sat, 26 Jul and Tue, 29 Jul to 94104
Returns:
30 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.
Payments:
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Seller assumes all responsibility for this listing.
eBay item number:277113850700
Item specifics
- Condition
- Good
- Seller notes
- Features
- EX-LIBRARY
- Book Title
- Business-to-Business Advertising : A Marketing Management Approac
- ISBN
- 9780844234717
About this product
Product Identifiers
Publisher
McGraw-Hill Companies, T.H.E.
ISBN-10
0844234710
ISBN-13
9780844234717
eBay Product ID (ePID)
295308
Product Key Features
Number of Pages
304 Pages
Language
English
Publication Name
Business-To-Business Advertising : a Marketing Management Approach
Publication Year
1991
Subject
Marketing / Industrial, Advertising & Promotion
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
28 Oz
Item Length
9.5 in
Item Width
7.7 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
90-047970
Dewey Edition
20
Illustrated
Yes
Dewey Decimal
659.1/315
Synopsis
Practical coverage of pre-campaign ideas analyzing buyer behavior, setting objectives, budgeting; campaign decisions creative strategy and tactics, media planning; and post-campaign evaluation. Includes extensive suggestions for further reading and an appendix listing sources of information. Annotat
LC Classification Number
HF5823.P3528 1991
Item description from the seller
Seller business information
About this seller
Better World Books West
98.6% positive Feedback•1.5M items sold
Registered as a business seller
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Seller Feedback (430,294)
- c***m (410)- Feedback left by buyer.Past 6 monthsVerified purchaseWOW!; I cannot believe this 1 Week to Hawaii! ; AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Shipped 05/22 Received 06/02 Mon to Hawaii using free shipping; USPS Ground Mail, Hardback Book in Excellent Condition--Better Than Described ; Heavier than expected, TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!
- f***f (1588)- Feedback left by buyer.Past monthVerified purchaseExcellent Seller, Goes the Extra Mile. The Seller Was Incredibly Communicative. Smooth Transaction, Shipped Very Quickly, As Advertised; Good Price; Well Packaged & Delivered Within a Few Days. Item in Described Promised Condition, Thank You Very Much!!!!!!!!!!! A+
- i***r (41)- Feedback left by buyer.Past 6 monthsVerified purchaseI bought a hardcover copy of Smoke Bitten. The listing noted that it could be a library copy, and that it would take 5 business days to come. It came in 3 business days (+wknd was 5 days total) in an envelope, and was a library copy. Bc I knew it was a discard, I was anticipating rough condition, but it was in very good condition, with only one small ding on the front cover. For the price I paid, I am very happy with the book and the service. I would buy from this seller again.
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