Writing for Multimedia and the Web Paperback Timothy Garrand

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Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Series
A to Z
Subject Area
Multimedia
Book Title
Writing for Multimedia and the Web Paperback Timothy Garrand
Educational Level
Adult & Further Education
Level
Advanced
Subject
Computer Science
ISBN
9780240803814
Category

About this product

Product Identifiers

Publisher
Taylor & Francis Group
ISBN-10
0240803817
ISBN-13
9780240803814
eBay Product ID (ePID)
1675036

Product Key Features

Number of Pages
344 Pages
Language
English
Publication Name
Writing for Multimedia and the Web
Publication Year
2000
Subject
Film / General, Internet / General, Interactive & Multimedia
Type
Textbook
Subject Area
Computers, Performing Arts
Author
Timothy Garrand
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
22.3 Oz
Item Length
10 in
Item Width
7.7 in

Additional Product Features

Edition Number
2
Intended Audience
College Audience
LCCN
00-056180
Dewey Edition
21
Reviews
Clear, easy to read, practical. An excellent text.Best text on the included subject areas I've found yet. Bruce Geisler, Mt. St. Mary College, Clear, easy to read, practical. An excellent text. Best text on the included subject areas I've found yet. Bruce Geisler, Mt. St. Mary College, Garrand has done it again. The first edition of Writing for Multimedia was the definitive work on interactive narrative. Now he has expanded his analysis to the Web. If you want to be successful on the Internet, this book is a must read!-David Riordan, Creative Director, Next Step Garrand remains the 'go-to' guy for anyone wanting to know how to make sure Web site and multimedia content has an impact on their desired audience.-Andrew Nelson, writer/producer, Britannica.com Web site and Titanic: Adventure out of Time The new edition of Writing for Multimedia & the Web is a valuable multimedia bible for anyone who wants to write for new media. Garrand's interviews probe the secrets to interactive hits of the past while tracking things to come. I know I'll be keeping it close by my desk.-Matthew Costello, author, The 7th Guest and The 11th Hour and co-creator of Zoog Disney REVIEW OF THE FIRST EDITION Writing for Multimedia is as accessible a writer's text as there could be. . . . Garrand cleanly and effortlessly explains potentially complex ideas in the briefest possible space and illuminates his points with not only thoughtful examples, but insightful commentary from writers, designers and programmers.-Creative Screenwriting, Spring 1997, Garrand has done it again. The first edition of Writing for Multimedia was the definitive work on interactive narrative. Now he has expanded his analysis to the Web. If you want to be successful on the Internet, this book is a must read!David Riordan, Creative Director, Next Step Garrand remains the 'go-to' guy for anyone wanting to know how to make sure Web site and multimedia content has an impact on their desired audience.Andrew Nelson, writer/producer, Britannica.com Web site and Titanic: Adventure out of Time The new edition of Writing for Multimedia & the Web is a valuable multimedia bible for anyone who wants to write for new media. Garrand's interviews probe the secrets to interactive hits of the past while tracking things to come. I know I'll be keeping it close by my desk.Matthew Costello, author, The 7th Guest and The 11th Hour and co-creator of Zoog Disney REVIEW OF THE FIRST EDITION Writing for Multimedia is as accessible a writer's text as there could be. . . . Garrand cleanly and effortlessly explains potentially complex ideas in the briefest possible space and illuminates his points with not only thoughtful examples, but insightful commentary from writers, designers and programmers.Creative Screenwriting, Spring 1997
Illustrated
Yes
Dewey Decimal
808/.0660067
Edition Description
Revised edition,New Edition
Table Of Content
IIntroduction; Part I Interactive Media and the Writer; Interactivity and the Writer; Writing for Many Media; High-Level Design, Management, and Technical Skills Useful to the Interactive Writer; The Multimedia Production Team; Script and Proposal Formatting; Key Points from Part I; Part II: Writing Nonnarrative Informational Multimedia and Web Sites; Principles of Nonnarrative Informational Multimedia; Nonnarrative Informational Media Structure; Introduction to the Informational Multimedia Case Studies; Writing a Marketing Web Site From Proposal to Meta Tags:; Prudential Verani Realty; Corporate Web Site Case Study: T. Rowe Price Web Site; Research Portal Web Site & The Online Feature Story: Britannica.Com; & The Harlem Renaissance; Online Advertising Case Study: Zdu; Museum Kiosk Case Study: The Nauticus Shipbuilding Company; Educational Multimedia Case Study: Sky High; Training Case Study: Vital Signs; Key Points from Part II; Part III: Writing Narrative Multimedia; Interactive Multimedia Narrative; and Linear Narrative; The Elements of Interactive Multimedia Narrative; Introduction to Narrative Multimedia Case Studies; Puzzle-Based Game Case Study: The 11th Hour: The Sequel to the 7th Guest; Cinematic Narrative Case Study: Voyeur; Parallel Stories Narrative Case Study: The Pandora Directive; Worlds Narrative Case Study: Dust: A Tale of the Wired West; Key Points from Part III; Part IV: Conclusion: Becoming a Successful; Interactive Writer; Appendix; Index
Synopsis
The completely updated second edition of Writing for Multimedia and the Web provides a step-by-step explanation of how to create powerful content for interactive media. Major additions include: greatly expanded coverage of the Web, new case studies, and tips on building an interactive writing career. The book's clear writing style and extensive examples make it suitable for beginning and experienced writers, developers, and designers. Part I, "Interactive Media and the Writer," examines the demands that multimedia and the Web make on the writer, including interactive architecture, writing for multiple media, organizational tools, and script formatting. Parts II and III, "Writing Informational Multimedia and Websites" and "Writing Interactive Narrative," are devoted to in-depth case studies of a wide variety of projects, ranging from Websites, to training, to games. In these case studies, top writers and designers for multimedia and the Web reveal their secrets for creating effective programs. Part IV, "Interactive Writing Careers," provides tips on becoming a professional interactive writer. The companion CD-ROM includes script samples, site maps, screen shots, program demos, production information, links to software, and a video on the creation of a multimedia program. Key elements updated and retained from the first editions include: Clear explanation of the demands of interactivity and multimedia on the writer Practical tips useful to the interactive writer, such as formatting and software Detailed case studies of classic programs in all major types of multimedia: games, training, education, advertising, interactive movies, and Web sites In depth interviews from the creators of successful multimedia programs Extensive script samples, screen shots, and flowcharts CD-ROM packed with video, software, scripts, demos, background, and reference material.
LC Classification Number
QA76.76.I59G37 2001

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