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Catherine Manley The Trademark Paradox (Hardback)
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eBay item number:285657399606
Item specifics
- Condition
- Book Title
- The Trademark Paradox
- Title
- The Trademark Paradox
- Subtitle
- Trademarks and Their Conflicting Legal and Commercial Boundaries
- EAN
- 9783631656433
- ISBN
- 9783631656433
- Release Date
- 25/02/2015
- Release Year
- 2015
- Country/Region of Manufacture
- CH
- Item Length
- 148mm
- Genre
- Law & Politics
- Series
- Schriften zum Medien-, Urheber- und Wirtschaftsrecht
- Topic
- Language & Reference
- Subject Area
- Civil Law
- Publication Name
- The Trademark Paradox: Trademarks and Their Conflicting Legal and Commercial Boundaries
- Publisher
- Peter Lang
- Subject
- Law, Business
- Publication Year
- 2015
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 210mm
- Item Width
- 148mm
- Item Weight
- 690g
- Number of Pages
- 466 Pages
About this product
Product Information
Trademarks play a fundamental role in our everyday lives as consumers, helping us to quickly choose the products we like and avoid those that we don't. Trademarks are also essential elements in a competitive market, allowing companies to build brand loyalty without fear of free-riding by competitors. Trademark laws thus diminish customer confusion, make communication between seller and buyer simple, and prevent unfairness. However, expanding legal protection, coupled with commercial bullying , have served to restrict, rather than promote, competition. The paradox lies in how we have dealt with the conflict: in our quest to promote competition, we have failed to adequately balance private interests (e.g., protection of business goodwill) with public interests (ensuring a robust, competitive market without restraints on trade). This book examines trademarks' conflicting legal and commercial boundaries. It concludes by suggesting principles and guidelines to help resolve the imbalance.
Product Identifiers
Publisher
Peter Lang
ISBN-13
9783631656433
eBay Product ID (ePID)
212996683
Product Key Features
Subject Area
Civil Law
Publication Name
The Trademark Paradox: Trademarks and Their Conflicting Legal and Commercial Boundaries
Format
Hardcover
Language
English
Subject
Law, Business
Publication Year
2015
Type
Textbook
Number of Pages
466 Pages
Dimensions
Item Height
210mm
Item Width
148mm
Volume
20
Item Weight
690g
Additional Product Features
Series Title
Schriften Zum Medien-, Urheber- Und Wirtschaftsrecht
Country/Region of Manufacture
Switzerland
Item description from the seller
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eBay item number:285657399606
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h***s (385)- Feedback left by buyer.
Past 6 months
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Fantastic seller! My item took longer than normal to arrive but that's due to them sending me the wrong dvd. Not to worry though, I contacted them and they arranged for the correct dvd to be sent out. My item has now arrived and the dvd was in excellent condition (brand new as described) and it was very well packaged. I would also like to say that the value for money is excellent. I highly recommend this seller, thank you so much! The issue with the wrong dvd was quickly rectified .
a***8 (50)- Feedback left by buyer.
Past 6 months
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Book arrived safely packaged in perfect order. Item as described, new. Thank you Rarewaves Outlet. Fascinating book, great addition to my collection. Great price. Would recommended this seller. No communication needed with seller, so don't know what to rate with regards to communication (please dont take lack of feedback on this matter as a negative). Thanks again.
u***y (9)- Feedback left by buyer.
Past month
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very serious seller, good communication, reasonable price, UK-Algeria delivery time 15 days
item conforms to what was described, very well packaged, arrived in good condition
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