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Empathy In Action By Tony Bates Hardcover Dustjacket

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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Brand
Unbranded
MPN
Does not apply
ISBN
9781646870431
Publication Year
2022
Format
Hardcover
Language
English
Book Title
Empathy in Action : How to Deliver Great Customer Experiences at Scale
Illustrator
Yes
Author
Natalie Petouhoff, Tony Bates
Item Length
9 in
Publisher
Influential Marketing Group
Genre
Business & Economics
Topic
Industries / Computers & Information Technology, Customer Relations, General, Management
Item Width
6 in
Number of Pages
352 Pages

About this product

Product Information

While the world has never needed more empathy than today, too often technology is used by businesses as a substitute and a barrier to real human connection. We've all experienced dumb chatbots, automated scripts and poor employee interactions that dehumanises customer interactions. That's because brands have focused on company centric business strategies, processes and technology. However, simply put: No customers, no business. What if, by transforming the old company-centric way of doing business and putting customers and employees front and centre, businesses could succeed faster than ever before and not at the expense of their most important assets -- the very people who make it possible to be in business? Empathy is a powerful construct for a better world and a better business. It's not a synonym for nice. Empathy is about respect and treating people in the context of their unique situation in a highly personalised way. In this groundbreaking new book, longtime technology leader and current CEO of Genesys, Tony Bates teams up with researcher and customer experience evangelist, Dr. Natalie Petouhoff to define a new path forward to put empathy into action. By using strategies and technologies as the flywheel to orchestrate systems of listening, understanding and predicting, as well as, taking action and learning from those interactions at scale, businesses can easily put the customer and employee first, not only meet the ever-changing customer and employee expectations, but also leapfrog their competition. They predict empathy is the next frontier in technology. This book is aimed at sparking an industry-wide conversation about how exponential technologies like, AI and cloud can enable a more empathetic world.

Product Identifiers

Publisher
Influential Marketing Group
ISBN-10
1646870433
ISBN-13
9781646870431
eBay Product ID (ePID)
12050380417

Product Key Features

Book Title
Empathy in Action : How to Deliver Great Customer Experiences at Scale
Author
Natalie Petouhoff, Tony Bates
Format
Hardcover
Language
English
Topic
Industries / Computers & Information Technology, Customer Relations, General, Management
Publication Year
2022
Illustrator
Yes
Genre
Business & Economics
Number of Pages
352 Pages

Dimensions

Item Length
9 in
Item Width
6 in

Additional Product Features

Lc Classification Number
Hf5415.5
Copyright Date
2021
Target Audience
Trade
Dewey Decimal
658.812
Dewey Edition
23

Item description from the seller

2nd Life Junk

2nd Life Junk

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Registered as a private seller
Thereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.

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