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Competitive Strategy: Techniques for Analyzing... by Porter, Michael E. Hardback
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eBay item number:301987192594
Item specifics
- Condition
- Title
- Competitive Strategy: Techniques for Analyzing Industries and ...
- Book Title
- Competitive Strategy: Techniques for Analyzing Industries and ...
- ISBN
- 0029253608
- EAN
- 9780029253601
- Binding
- Hardback
- Date of Publication
- 19801001
- Release Title
- Competitive Strategy: Techniques for Analyzing Industries and ...
- Artist
- Porter, Michael E.
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 1980
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Competitive Strategy: Techniques for Analyzing Industries and Competitors
- Item Height
- 240mm
- Publisher
- Simon & Schuster
- Item Width
- 160mm
- Subject
- Business
- Item Weight
- 724g
- Number of Pages
- 398 Pages
About this product
Product Information
Michael Porter's Competitive Strategy addresses major questions of vital concern to managers, and presents a comprehensive set of analytical techniques for undestanding a business and the behaviour of its competitors. Step-by-step, Porter provides the techniques and tools managers need to successfully conduct an industry and competitor analysis. Beginning with a comprehensive set of tools and techniques for analyzing any industry and any array of competitors, the book moves on to examine competitive strategies for fragmented industries, emerging industries, maturing industries, declining industries and global industries. The final section of the book provides analytical techniques for making the important strategic decisions that confront firms - vertical integration, major capacity expansion, divestment and entry into new businesses. This book is designed to enable managers to anticipate and prepare for - rather than simply react to - sudden competitor moves, new entries into their business, and shifts in industry structure, as well as to take forceful positive action to improve a company's position through tested competitive strategies.
Product Identifiers
Publisher
Simon & Schuster
ISBN-13
9780029253601
eBay Product ID (ePID)
88022724
Product Key Features
Publication Name
Competitive Strategy: Techniques for Analyzing Industries and Competitors
Format
Hardcover
Language
English
Subject
Business
Publication Year
1980
Type
Textbook
Number of Pages
398 Pages
Dimensions
Item Height
240mm
Item Width
160mm
Item Weight
724g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
WORLD OF BOOKS LIMITED
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