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Principles of Marketing European Edition by Piercy, Nigel Book The Cheap Fast
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Item specifics
- Condition
- Title
- Principles of Marketing European Edition
- Book Title
- Principles of Marketing European Edition
- ISBN
- 0273742973
- EAN
- 9780273742975
- Type
- Textbook
- Binding
- Paperback / softback
- Date of Publication
- 2013-04-25
- Publication Name
- Principles of Marketing European Edition
- Language
- English
- Release Title
- Principles of Marketing European Edition
- Artist
- Piercy, Nigel
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2013
- Format
- Paperback
- Item Height
- 274mm
- Publisher
- Pearson Education The Limited
- Item Width
- 208mm
- Subject
- Business, Economy & Industry, Marketing
- Item Weight
- 1440g
- Number of Pages
- 716 Pages
About this product
Product Information
Principles of Marketing is the highly successful European adaptation of Kotler and Armstrong, one of the world's leading and most authoritative marketing textbooks. The text takes a practical and managerial approach to marketing. It is rich in topical examples and applications that show the major decisions that marketing managers face in their efforts to balance an organisation's objectives and resources against needs and opportunities in the global marketplace. Please note that the product you are purchasing does not include MyMarketingLab. MyMarketingLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyMarketingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyMarketingLab to accelerate your learning? You need both an access card and a course ID to access MyMarketingLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. 2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book. 3. If you have a course ID but no access code, you can benefit from MyMarketingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyMarketingLab (ISBN:9780273743194) 4. If your lecturer is using the MyLab and you would like to purchase the product... Go to www.pearsonmylabandmastering.com/global/mymarketinglab to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator
Product Identifiers
Publisher
Pearson Education The Limited
ISBN-10
0273742973
ISBN-13
9780273742975
eBay Product ID (ePID)
179384764
Product Key Features
Publication Name
Principles of Marketing European Edition
Format
Paperback
Subject
Business, Economy & Industry, Marketing
Publication Year
2013
Type
Textbook
Number of Pages
716 Pages
Dimensions
Item Height
274mm
Item Width
208mm
Weight
1440g
Height
271mm
Width
211mm
Item Weight
1440g
Additional Product Features
Genre
Business, Accounting & Vocational: Textbooks & Study Guides
Country/Region of Manufacture
United Kingdom
Item description from the seller
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WORLD OF BOOKS LIMITED
Debbie Nicholl
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Woods Way
Goring-by-sea
West Sussex
BN12 4QY
United Kingdom
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- EL 996857788
- ES N8267548I
- FR 27823676960
- GB 922696893
- IT 00185819992
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CRN Number:
- 06437594
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eBay item number:302042707397
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Most relevant reviews
- 06 Oct, 2021
Principle of Marketing
Verified purchase: YesCondition: Pre-owned
- 05 Feb, 2020
Great book.
Verified purchase: YesCondition: Pre-ownedSold by: simpson1dawn
- 06 Apr, 2021
Perfect
Verified purchase: YesCondition: Pre-ownedSold by: cmedia_group
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