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Be Your Own Spin Doctor: A Practical Guide to Usi... by Richards, Paul Paperback
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Condition:
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections.
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- Buy it nowBe Your Own Spin Doctor: A Practical Guide to Usi... by Richards, Paul Paperback
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Located in: GB, United Kingdom
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eBay item number:302376485140
Item specifics
- Condition
- Title
- Be Your Own Spin Doctor: A Practical Guide to Using the Media
- Book Title
- Be Your Own Spin Doctor: A Practical Guide to Using the Media
- ISBN
- 1842751360
- EAN
- 9781842751367
- Binding
- Paperback / softback
- Date of Publication
- 2005-07-21
- Release Title
- Be Your Own Spin Doctor: A Practical Guide to Using the Media
- Artist
- Richards, Paul
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2005
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Be Your Own Spin Doctor
- Item Height
- 220 mm
- Publisher
- Methuen Publishing LTD
- Subject
- Marketing, Business
- Item Weight
- 270 g
- Item Width
- 135 mm
- Number of Pages
- 240 Pages
About this product
Product Information
A Practical Guide to Using the Media; Second edition of a top-selling Politico's Guide; A must for all campaigners, communicators, press officers, and students of the media. Spin doctors are seldom out of the news for long. But who really knows what spin is, or what spin doctors do? Paul Richards, in this new, updated and expanded edition of his best-selling book Be Your Own Spin Doctor, shows that spin doctoring is a new phrase to describe a very old practice. The author explains how all organisations, from political parties, to community campaigns, to small businesses and charities can use the techniques of spin to protect their reputations, get their messages across, and win public support. The book looks at practical ways to gain coverage in the media, to create eye-catching news releases and photo-opportunities, to give memorable interviews, and how to avoid the traps that journalists set. Fresh, funny, and packed with insider tips, tricks of the trade and useful warnings, Be Your Own Spin Doctor is essential reading for everyone interested in the workings of the media.
Product Identifiers
Publisher
Methuen Publishing LTD
ISBN-13
9781842751367
eBay Product ID (ePID)
88560940
Product Key Features
Number of Pages
240 Pages
Publication Name
Be Your Own Spin Doctor
Language
English
Subject
Marketing, Business
Publication Year
2005
Type
Textbook
Format
Paperback
Dimensions
Item Height
220 mm
Item Weight
270 g
Item Width
135 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
CRN: 06437594
About this seller
World of Books Ltd
98.6% positive Feedback•38.7M items sold
Registered as a business seller
Seller Feedback (13,976,313)
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- eBay automated Feedback- Feedback left by buyer.Past monthOrder completed successfully – tracked and on time
- j***c (697)- Feedback left by buyer.Past monthVerified purchaseFantastic Seller. Great quality and condition of item.Fast delivery and Expertly packed to ensure the item is safe. Great Communication when asking a question and always polite and to the point. Item received is exactly what was described. Fair price charged and cost was not over the top. So very, very pleased with this Seller I will rate them No.1 and made the experience of buying on EBay a VERY HAPPY one. Would definitely buy again! Thank you so much.
- c***4 (201)- Feedback left by buyer.Past monthVerified purchaseThe book arrived in perfect condition well packaged. It was a couple of days later than promised but I think this was a PO problem rather than the seller. A good price and as described. When the seller was contacted as the book had not arrived they immediately replied - could not fault. Would use this seller again.
- u***q (569)- Feedback left by buyer.Past 6 monthsVerified purchaseI buy from this seller all the time and believe them to be the best of the BIG second-hand UK sellers. Comms are excellent and they respond quickly and make a real effort to resolve issues. Pricing is good and descriptions accurate and fair. Postage is free so there won't be any extra packing but I've never had a problem with items damaged in transit.
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Seller Feedback (13,976,313)
This item (1)
All items (13,976,313)
- eBay automated Feedback- Feedback left by buyer.Past monthOrder completed successfully – tracked and on time
- j***c (697)- Feedback left by buyer.Past monthVerified purchaseFantastic Seller. Great quality and condition of item.Fast delivery and Expertly packed to ensure the item is safe. Great Communication when asking a question and always polite and to the point. Item received is exactly what was described. Fair price charged and cost was not over the top. So very, very pleased with this Seller I will rate them No.1 and made the experience of buying on EBay a VERY HAPPY one. Would definitely buy again! Thank you so much.
- c***4 (201)- Feedback left by buyer.Past monthVerified purchaseThe book arrived in perfect condition well packaged. It was a couple of days later than promised but I think this was a PO problem rather than the seller. A good price and as described. When the seller was contacted as the book had not arrived they immediately replied - could not fault. Would use this seller again.
- u***q (569)- Feedback left by buyer.Past 6 monthsVerified purchaseI buy from this seller all the time and believe them to be the best of the BIG second-hand UK sellers. Comms are excellent and they respond quickly and make a real effort to resolve issues. Pricing is good and descriptions accurate and fair. Postage is free so there won't be any extra packing but I've never had a problem with items damaged in transit.