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Deca Prep MARKETING 3E Textbook & CD Titles from James Burrow HC 2008 Revised

Red Rocket Retro
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Located in: Phoenix, Arizona, United States
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Estimated between Mon, 28 Jul and Sat, 2 Aug to 94104
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eBay item number:304006368837
Last updated on 18 May, 2025 18:56:55 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Narrative Type
Nonfiction
Topic
Marketing
ISBN
9780538446648

About this product

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
0538446641
ISBN-13
9780538446648
eBay Product ID (ePID)
63112349

Product Key Features

Number of Pages
720 Pages
Language
English
Publication Name
Marketing
Subject
Marketing / General, General, Teaching Methods & Materials / General
Publication Year
2008
Features
Revised
Type
Textbook
Subject Area
Education, Business & Economics
Author
James L. Burrow
Series
Marketing Titles from Burrow Ser.
Format
Hardcover

Dimensions

Item Height
1.3 in
Item Weight
61.4 Oz
Item Length
11 in
Item Width
8.4 in

Additional Product Features

Edition Number
3
Intended Audience
College Audience
Reviews
1. Marketing Today and Tomorrow.2. Socially Responsive Marketing.3. Marketing Builds on Economics.4. The Basics of Marketing.5. Gathering and Using Marketing Information.6. Marketing Starts with Customers.7. Competition is Everywhere.8. E-Commerce and Virtual Marketing.9. Marketing Strategy Planning.10. Begin With a New Product.11. Services Need Marketing.12. Business to Business Marketing.13. Getting Products to Customers.14. Determining the Best Price.15. Promotion Means Effective Communication.16. Be Creative with Advertising.17. Selling Satisfies the Customer.18. Moving into a Global Economy.19. Managing Marketing Risks.20. Marketing Requires Money.21. Entrepreneurship and Marketing.22. Take Control with Management.23. Planning Your Marketing Career.
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658.8
Table Of Content
1. Marketing Today and Tomorrow.2. Socially Responsive Marketing.3. Marketing Builds on Economics.4. The Basics of Marketing.5. Gathering and Using Marketing Information.6. Marketing Starts with Customers.7. Competition is Everywhere.8. E-Commerce and Virtual Marketing.9. Marketing Strategy Planning.10. Begin With a New Product.11. Services Need Marketing.12. Business to Business Marketing.13. Getting Products to Customers.14. Determining the Best Price.15. Promotion Means Effective Communication.16. Be Creative with Advertising.17. Selling Satisfies the Customer.18. Moving into a Global Economy.19. Managing Marketing Risks.20. Marketing Requires Money.21. Entrepreneurship and Marketing.22. Take Control with Management.23. Planning Your Marketing Career.
Edition Description
Revised edition
Synopsis
MARKETING 3E is the program that introduces you to the foundations and functions needed to successfully market goods, services and ideas to consumers. While you study business foundations, economics, selling, human relations, communications, distribution, promotion, product planning, and pricing, you will also see marketing as a career choice from a "big picture" perspective. Because most marketing programs have active DECA memberships, there is a strong correlation of content to DECA's performance indicators.

Item description from the seller

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Red Rocket Retro

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Joined Nov 1998
Registered as a private sellerThereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.
Welcome to Red Rocket Retro. I hope you enjoy perusing an eclectic mix of retro housewares, barware, mid-century collectibles, vintage crafts, books, ephemera and more. Visit often to see my new ...
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    My sincere apologies. I completely understand your frustration. My store was closed for over a year, and I'm unsure how your purchase was processed then. Thank you for your understanding, and I'm sorry for the inconvenience.
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