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Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantag

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Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Title
Strategy Synthesis: Resolving Strategy Paradoxes to Create Compe
ISBN
9781861529657
Publication Year
2004
Type
Textbook
Format
Paperback
Language
English
Publication Name
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Item Height
244 mm
Author
Ron Meyer, Bob De Wit
Publisher
Cengage Learning Emea
Subject
Business
Item Weight
931 g
Item Width
168 mm
Number of Pages
544 Pages

About this product

Product Information

The belief that managers and potential managers will profit from understanding the major conflicting approaches to strategy forms the point of departure for this book. Ignoring the profound differences between the various schools of thought does not enhance a manager's or student's capacity for strategic thinking. Rather, it is only when there is knowledge of the various points of view can strategists truly see the range of options open to them. Then they can find a way to choose between them, or integrate them, to be practically effective.To structure the comparison of strategy approaches, the most important conflicting strategy perspectives have been clustered together around ten key strategy issues, one key issue per chapter. Two classic readings in each chapter by key strategic thinkers further represent the two opposite positions. De Wit and Meyer's Strategy Synthesis actively challenges the educational orthodoxy to encourage students and managers to be critical, and to challenge them to be analytical, in order to facilitate creativity and unconventional thinking. In this text the authors carefully guide students and managers through the many, often conflicting, perspectives in the field of strategy, in order to help them become true strategic thinkers.

Product Identifiers

Publisher
Cengage Learning Emea
ISBN-13
9781861529657
eBay Product ID (ePID)
88559998

Product Key Features

Number of Pages
544 Pages
Language
English
Publication Name
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Publication Year
2004
Subject
Business
Type
Textbook
Author
Ron Meyer, Bob De Wit
Format
Paperback

Dimensions

Item Height
244 mm
Item Weight
931 g
Item Width
168 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Ron Meyer, Bob De Wit

Item description from the seller

Business seller information

WRAP Ltd.
Mubin Ahmed
Unit 4
119 Loverock Road
Reading
Berkshire
RG30 1DZ
United Kingdom
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Value added tax number:
  • GB 724498118
Company registration number:
  • 03800600
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CRN Number:
  • 03800600
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