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Fashion Buying and Merchandising: Th..., Boardman, Rosy

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Β£31.99
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eBay item number:304853008512
Last updated on 28 Apr, 2025 14:10:00 BSTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Title
Fashion Buying and Merchandising: The Fashion Buyer in a Digit...
Book Title
Fashion Buying and Merchandising: The Fashion Buyer in a Digit...
ISBN
113861632X
EAN
9781138616325
Binding
Paperback / softback
Date of Publication
2020-05-20
Release Title
Fashion Buying and Merchandising: The Fashion Buyer in a Digit...
Artist
Boardman, Rosy
Brand
N/A
Colour
N/A
Publication Name
Fashion Buying and Merchandising: the Fashion Buyer in a Digital Society
Publisher
Taylor & Francis LTD
Subject
Management, Business
Publication Year
2020
Series
Mastering Fashion Management
Type
Textbook
Format
Paperback
Language
English
Item Height
246 mm
Author
Rosy Boardman, Rachel Parker-Strak, Claudia E. Henninger
Item Weight
454 g
Item Width
174 mm
Number of Pages
232 Pages

About this product

Product Information

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in 'in-season buying' as a response to heightened consumer demand. This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management. This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9781138616325
eBay Product ID (ePID)
28046536017

Product Key Features

Number of Pages
232 Pages
Language
English
Publication Name
Fashion Buying and Merchandising: the Fashion Buyer in a Digital Society
Publication Year
2020
Subject
Management, Business
Type
Textbook
Author
Rosy Boardman, Rachel Parker-Strak, Claudia E. Henninger
Series
Mastering Fashion Management
Format
Paperback

Dimensions

Item Height
246 mm
Item Weight
454 g
Item Width
174 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Claudia E. Henninger, Rachel Parker-Strak, Rosy Boardman

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
CRN: 06437594
About this seller

World of Books Ltd

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company ...
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