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Social Media Rules of Engagement: Why Your ..., MATEJIC
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£3.49
Condition:
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A book with obvious wear. May have some damage to the book cover but the book is still completely intact. The binding may be slightly damaged around the edges but it is still completely intact. May have some underlining and highlighting of text and some writing in the margins, but there are no missing pages or anything else that would compromise the readability or legibility of the text. See the seller’s listing for full details and description of any imperfections.
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Located in: GB, United Kingdom
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eBay item number:304870059948
Item specifics
- Condition
- Title
- Social Media Rules of Engagement: Why Your Online Narrative is...
- Book Title
- Social Media Rules of Engagement: Why Your Online Narrative is...
- ISBN
- 0730322254
- EAN
- 9780730322252
- Binding
- Paperback / softback
- Date of Publication
- 20150501
- Release Title
- Social Media Rules of Engagement: Why Your Online Narrative is...
- Artist
- MATEJIC
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2015
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Social Media Rules of Engagement: Why Your Online Narrative Is the Best Weapon During a Crisis
- Item Height
- 228 mm
- Publisher
- John Wiley & Sons Australia LTD
- Subject
- Business
- Item Weight
- 318 g
- Item Width
- 153 mm
- Number of Pages
- 220 Pages
About this product
Product Information
Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof social media strategy. You can manage any crisis effectively by having a plan before you actually need one-and by understanding and influencing your audience with military precision. This original, engaging, and informative text with case studies from the coalface offers you the tools you need to avoid scandal and media crises, and to learn how to leverage social media, big data, and influence in your communications strategies. Social media has established itself as a critical part of any external communications strategy-but the very nature of social media leads to crises that organisations are not always prepared to face. To execute an effective social media strategy, you need to build influence, while leveraging the data that supports a targeted approach. This innovative guide focuses on how to create a holistic social media strategy, and how to defend your organization from social media crisis. Develop a risk management strategy that protects your social media interactions around the clock Avoid common mistakes by reading case studies of business faux pas-and learning exactly what not to do in a crisis Cultivate influence both in the boardroom and on the information battlefield by defining your story and knowing your audience segments Leverage digital interactivity features to enrich the content in the book Social Media Rules of Engagement is an integral resource to guide your social strategy toward success.
Product Identifiers
Publisher
John Wiley & Sons Australia LTD
ISBN-13
9780730322252
eBay Product ID (ePID)
212886929
Product Key Features
Number of Pages
220 Pages
Publication Name
Social Media Rules of Engagement: Why Your Online Narrative Is the Best Weapon During a Crisis
Language
English
Subject
Business
Publication Year
2015
Type
Textbook
Format
Paperback
Dimensions
Item Height
228 mm
Item Weight
318 g
Item Width
153 mm
Additional Product Features
Country/Region of Manufacture
Australia
Item description from the seller
Seller business information
VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
CRN: 06437594
About this seller
World of Books Ltd
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- u***t (2231)- Feedback left by buyer.Past monthVerified purchaseA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.
- h***i (37)- Feedback left by buyer.Past 6 monthsVerified purchaseThe seller kindly got in touch to say the book I ordered did not meet the quality advertised due to being found to be in a poor condition at the packing stage. Unfortuntely no replacement was available and would I like to pick a book of equivalent value from the marketplace - which I did. That book arrived safely and was in the condition advertised. I have used this seller many times before and I am grateful for their quality control decission, rather than send me a damaged book. Will use again.
- a***m (182)- Feedback left by buyer.Past monthVerified purchaseAmazing seller! Very fast shipping 2 days, with tracking number, item in great condition-as described, well made package for protection, nice communication-friendly people-quick response, very good price for item and shipping, Thanks a lot!
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Seller Feedback (13,745,486)
- u***t (2231)- Feedback left by buyer.Past monthVerified purchaseA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.
- h***i (37)- Feedback left by buyer.Past 6 monthsVerified purchaseThe seller kindly got in touch to say the book I ordered did not meet the quality advertised due to being found to be in a poor condition at the packing stage. Unfortuntely no replacement was available and would I like to pick a book of equivalent value from the marketplace - which I did. That book arrived safely and was in the condition advertised. I have used this seller many times before and I am grateful for their quality control decission, rather than send me a damaged book. Will use again.
- a***m (182)- Feedback left by buyer.Past monthVerified purchaseAmazing seller! Very fast shipping 2 days, with tracking number, item in great condition-as described, well made package for protection, nice communication-friendly people-quick response, very good price for item and shipping, Thanks a lot!