Global Marketing and Advertising : Understanding Cultural Paradoxes by Marieke de Mooij (2013, Trade Paperback)
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Author: de Mooij, Marieke. Global Marketing and Advertising: Understanding Cultural Paradoxes. Sku: 1452257175-3-31984337. Condition: Used: Good. Qty Available: 1.
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About this product
Product Identifiers
PublisherSAGE Publications, Incorporated
ISBN-101452257175
ISBN-139781452257174
eBay Product ID (ePID)176489838
Product Key Features
Number of Pages416 Pages
LanguageEnglish
Publication NameGlobal Marketing and Advertising : Understanding Cultural Paradoxes
Publication Year2013
SubjectMarketing / General, Consumer Behavior, General, Advertising & Promotion
TypeTextbook
Subject AreaBusiness & Economics
AuthorMarieke De Mooij
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight22 oz.
Item Length10 in
Item Width7 in
Additional Product Features
Edition Number4
Intended AudienceCollege Audience
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