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Kundenbeziehungsfahigkeit : Konzeptionalisierung und Erfolgswirkung <|

baham_books
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£79.27
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Located in: South East, United Kingdom
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eBay item number:305369860137

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
PublishedOn
2009-02-17
Title
Kundenbeziehungsfahigkeit : Konzeptionalisierung und Erfolgswirk
ISBN
9783834914019
Publication Year
2009
Type
Textbook
Format
Paperback
Language
German
Publication Name
Kundenbeziehungsfahigkeit: Konzeptionalisierung Und Erfolgswirkung
Item Height
210mm
Author
Sebastian Lutje
Publisher
Springer Fachmedien Wiesbaden
Item Width
148mm
Subject
Management, Marketing, Business
Item Weight
454g
Number of Pages
357 Pages

About this product

Product Information

Vor dem Hintergrund des Dynamic Capabilities View nimmt Sebastian Lutje eine theoriegeleitete Konzeptionalisierung der Kundenbeziehungsfahigkeit vor und untersucht deren Erfolgswirksamkeit. Die Ergebnisse der empirischen UEberprufung weisen auf eine valide Messung der Kundenbeziehungsfahigkeit mittels der drei postulierten Dimensionen relationales Lernen, Kundenportfoliokoordination und Kundenadaptivitat hin.

Product Identifiers

Publisher
Springer Fachmedien Wiesbaden
ISBN-13
9783834914019
eBay Product ID (ePID)
178296520

Product Key Features

Author
Sebastian Lutje
Publication Name
Kundenbeziehungsfahigkeit: Konzeptionalisierung Und Erfolgswirkung
Format
Paperback
Language
German
Subject
Management, Marketing, Business
Publication Year
2009
Type
Textbook
Number of Pages
357 Pages

Dimensions

Item Height
210mm
Item Width
148mm
Item Weight
454g

Additional Product Features

Title_Author
Sebastian Lutje
Series Title
Marktorientierte Unternehmensfuhrung Und Internetmanagement
Country/Region of Manufacture
Germany

Item description from the seller

Business seller information

WRAP Ltd.
Mubin Ahmed
Unit 4
119 Loverock Road
Reading
Berkshire
RG30 1DZ
United Kingdom
Show contact information
:enohP60358080080
:liamEmoc.aidemtumahab@yabe
Value added tax number:
  • GB 724498118
Company registration number:
  • 03800600
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