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Fashion Marketing: Contemporary Issues (Chartered Institute of Marketing/Butt.

awesomebooksuk

(1563884)

£4.79

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Very Good

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Located in: South East, United Kingdom

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eBay item number:313324681712

Last updated on 29 Apr, 2024 22:29:04 BSTView all revisionsView all revisions

Item specifics

Condition: Very Good: A book that has been read and does not look new, but is in excellent condition. No ... Very Good: A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab

Book Title: Fashion Marketing: Contemporary Issues (Chartered Institute of M

ISBN: 9780750652438

EAN: 9780750652438

Publication Year: 2001

Type: Textbook

Format: Paperback

Language: English

Publication Name: Fashion Marketing: Contemporary Issues

Item Height: 234mm

Author: Margaret Bruce, Dr. Tony Hines

Publisher: Taylor & Francis LTD

Item Width: 156mm

Subject: Engineering & Technology, Marketing

Item Weight: 430g

Number of Pages: 264 Pages

About this product

Product Information

'Fashion Marketing' is a book of key chapter contributions from renowned academics and practitioners that addresses many of the contemporary issues facing one of the world's largest and most global of industries. With international contributions from the UK, USA and China, 'Fashion Marketing' covers all of the key themes and issues of this area, including: * forecasting * sourcing * supply chain management (demand management) * new product development * design management * logistics * range planning * colour prediction * market testing * e-commerce * strategy Ideal for use on any undergraduate or postgraduate courses in Fashion, Textiles, Apparel and Retailing Management where there is a need to address the topic of fashion marketing, this book will also serve as a useful, informative and authoritative text for senior managers in the fashion marketing industries wanting to gain further understanding of current and future developments within the industry.

Product Identifiers

Publisher

Taylor & Francis LTD

ISBN-13

9780750652438

eBay Product ID (ePID)

87731305

Product Key Features

Author

Margaret Bruce, Dr. Tony Hines

Publication Name

Fashion Marketing: Contemporary Issues

Format

Paperback

Language

English

Subject

Engineering & Technology, Marketing

Publication Year

2001

Type

Textbook

Number of Pages

264 Pages

Dimensions

Item Height

234mm

Item Width

156mm

Item Weight

430g

Additional Product Features

Title_Author

Margaret Bruce, Dr. Tony Hines

Country/Region of Manufacture

United Kingdom

Item description from the seller

Business seller information

Wrap Ltd.

Mubin Ahmed

Unit 4, AwesomeBooks

119 Loverock Road

Reading

Berkshire

RG30 1DZ

United Kingdom

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:enohP60358080080

:liamEmoc.skoobemosewa@yabe

Value added tax number:

GB 724498118

Company registration number:

03800600

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Seller assumes all responsibility for this listing.

eBay item number:313324681712

Last updated on 29 Apr, 2024 22:29:04 BSTView all revisionsView all revisions

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Fashion Marketing: Contemporary Issues (Chartered Institute of Marketing/Butt.

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