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The Creative Curve - 9780753548738
£14.78
RRP £16.99
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New
A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller's listing for full details.
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Postage:
£21.54 International Priority Shipping to United States via eBay's Global Shipping Programme.
Located in: Aldershot, United Kingdom
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Delivery:
Estimated between Fri, 8 Aug and Mon, 18 Aug to 94104
Includes international tracking
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eBay item number:314132000556
Item specifics
- Condition
- ISBN
- 9780753548738
- Publication Year
- 2018
- Format
- Paperback
- Language
- English
- Book Title
- The Creative Curve: How to Develop the Right Idea, at the Right Time
- Item Height
- 216 mm
- Publisher
- Ebury Publishing
- Topic
- Opinion of the People
- Item Weight
- 308 g
- Item Width
- 135 mm
- Number of Pages
- 288 Pages
About this product
Product Information
Big data entrepreneur Allen Gannett busts the myth of creative genius and reveals the real secrets behind breakthrough success in any field. A great idea isn't a sudden light-bulb moment. It's taking something familiar and making it feel new. We've been told a lie about the nature of creativity. We're told stories about creative geniuses - the young Mozart who effortlessly overshadows the hardworking Salieri; Paul McCartney coming up with the tune for Yesterday in a dream one morning; JK Rowling finding inspiration for Harry Potter sitting on a train to London. What we aren't told is the actual story behind such hits. In fact there is a science and method for mainstream success, whether writing a popular novel, starting a company or creating an effective marketing campaign, and in this book Allen Gannett - data wizard and successful entrepreneur - reveals the four laws of creativity that are proven to work. New ideas are surprising at first, and slowly become familiar as we get used to them. Allan Gannett reveals there's a sweet spot between what feels familiar and safe to us, and what is innovative and new- the point of optimal tension between safety and surprise, similarity and difference. The people we think of as creative geniuses are people who understand this sweet spot instinctively; they know what people find familiar and reassuring, and they find ways to reinvent it fresh. Packed with stories and insights ranging from the team behind Dear Evan Hansen to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin starred chefs, The Creative Curve will help you spend less time on ideas destined to fail and more time on ideas that really break out. This book is for everyone, whether you're a business leader, a creative artist or a budding entrepreneur - and will teach you the secret to conceiving great ideas that can achieve major success.
Product Identifiers
Publisher
Ebury Publishing
ISBN-13
9780753548738
eBay Product ID (ePID)
5046561719
Product Key Features
Publication Year
2018
Topic
Opinion of the People
Book Title
The Creative Curve: How to Develop the Right Idea, at the Right Time
Number of Pages
288 Pages
Language
English
Format
Paperback
Dimensions
Item Height
216 mm
Item Weight
308 g
Item Width
135 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: GB 976952259
I provide invoices with VAT separately displayed.
CRN: 06687355
Seller Feedback (603,135)
- u***t (2254)- Feedback left by buyer.Past 6 monthsVerified purchaseA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.Wagons of the Early British Rail Era - 9781905505104 (#314125771846)
- w***r (65)- Feedback left by buyer.Past 6 monthsVerified purchaseItem as described and despatched in quick time. Item arrived within 3 days and was well packaged. Item was much cheaper than I found elsewhere online. I had a query about my order and the seller responded on the same day and sorted everything out. Would happily buy from seller againAbsolute Swamp Thing by Alan Moore Vol. 3 - 9781779512192 (#314607417279)
- e***e (1006)- Feedback left by buyer.Past monthVerified purchasebooks--etc are one of the most reliable and good value companies to sell books on eBay. Every order I have had from them has been of super quality, pristine, and exactly as described, sent perfectly & securely packaged. They are not the fastest to dispatch, but they are fairly fast, and importantly, this is a company to use when it REALLY matters, and top quality is vital. Superb supplier, great eBayer. Many thanks.
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