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How to Measure Service Quality and Customer Satisfaction : The In

Free US Delivery | ISBN:0877572674
Better World Books
(2751738)
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US $9.80
Approximately£7.22
Condition:
Very Good
Former library book; may include library markings. Used book that is in excellent condition. May ... Read moreAbout condition
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Located in: Mishawaka, Indiana, United States
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eBay item number:316522927166
Last updated on 13 May, 2025 16:33:51 BSTView all revisionsView all revisions

Item specifics

Condition
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Former library book; may include library markings. Used book that is in excellent condition. May ...
Features
EX-LIBRARY
Book Title
How to Measure Service Quality and Customer Satisfaction : The In
ISBN
9780877572671

About this product

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
0877572674
ISBN-13
9780877572671
eBay Product ID (ePID)
926159

Product Key Features

Number of Pages
284 Pages
Language
English
Publication Name
How to Measure Service Quality and Customer Satisfaction : The Informal Field Guide for Tools and Techniques
Publication Year
1999
Subject
Marketing / General, Customer Relations, General, Teaching Methods & Materials / General
Type
Textbook
Author
Chuck Chakrapani
Subject Area
Education, Business & Economics
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
21.7 Oz
Item Length
9.4 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
97-028835
Dewey Edition
21
Illustrated
Yes
Dewey Decimal
658.8/12
Table Of Content
I. MANAGING SERVICE QUALITY. II. HOW STANDARD MEASUREMENT TECHNIQUES CAN MISLEAD. III. TOOLS AND TECHNIQUES OF MEASUREMENT. IV. MEASURING CUSTOMER SATISFACTION. V. TOWARD A PHILOSOPHY OF QUALITY. VI. PUTTING IT ALL TOGETHER.
Synopsis
You've heard the buzzwords: service quality; quality improvement; customer satisfaction. You've seen the techniques: fishbone diagrams; flow charts; brainstorming. Never before have so many service quality and customer satisfaction techniques been gathered, efficiently organized, and clearly presented in a single volume. This unique guide takes you through the maze of measurement tools, explaining each with clarity using exhibits and examples. Parts I and II give an overview of what service quality is and how standard measurement techniques can actually mislead if used incorrectly. In Part III, Chakrapani uses his "P3D3" matrix to explain which tool works best for different measurement needs. Part IV describes how to measure customer satisfaction, and Parts V and VI tie it all together with a discussion of developing a philosophy of quality and an overview of how to apply the right tools to different measurement problems. This book is an excellent introduction to those who are new in the field, as well as an indispensable reference for veterans in service quality and customer satisfaction.
LC Classification Number
HF5415.5.C445 1997

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
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Better World Books

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Joined Nov 2002
Registered as a business seller
Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale ...
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  • e***g (52)- Feedback left by buyer.
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    Excellent prices on used books in great condition. Shipped out quickly. Product condition is accurate to rating in listing. Thanks! NOTE: For this particular book (I ordered several), it came in a soft cover rather than hard cover as the listing stated. I contacted the seller and they responded promptly. They agreed that it was a listing error and provided me with a full refund for this book (without return required) proving they are both a responsible and trustworthy seller.
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    Past 6 months
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    I recently purchased an item from this eBay seller, and I couldn't be happier with the experience. From the prompt communication to the fast shipping, everything was handled with utmost professionalism. The item arrived exactly as described and was well-packaged to ensure its safety during transit. The seller was courteous and responsive, making the entire transaction smooth and hassle-free. I highly recommend this seller to anyone looking for quality products and excellent service.
  • c***m (404)- Feedback left by buyer.
    Past month
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    AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; using free shipping; USPS Ground Mail, Hardback Book in Great Condition--Better Than Described ; TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!