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Amul's India: Based On 50 Years of Amul Advertising-Co llins Busi
£9.39
Condition:
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections.
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Located in: South East, United Kingdom
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eBay item number:316764728481
Item specifics
- Condition
- ISBN
- 9789350291498
- Publication Year
- 2015
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Book Title
- Amul's India : Based on 50 Years of Amul Advertising by Dacuncha Communication
- Item Height
- 220mm
- Publisher
- HarperCollins India
- Topic
- Business
- Item Width
- 164mm
- Item Weight
- 411g
- Number of Pages
- 228 Pages
About this product
Product Information
The key character in this saga is the little girl in polka dots, who helped Amul Butter win over an entire nation. This book celebrates her journey through the eyes of prominent writers, public figures and the subjects of the hoardings themselves. It contains a series of vignettes, creating a patchwork quilt of essays, snippets and selections of classic hoardings. It offers us an inside peek into the back story of the creation of the ads. Amul's India is a celebration that would be of enormous interest to an observer of contemporary India, be it a brand manager, a management student or a fan of Amul. Or just somebody who wants a rollicking good time.
Product Identifiers
Publisher
HarperCollins India
ISBN-13
9789350291498
eBay Product ID (ePID)
129321708
Product Key Features
Book Title
Amul's India : Based on 50 Years of Amul Advertising by Dacuncha Communication
Format
Hardcover
Language
English
Topic
Business
Publication Year
2015
Type
Textbook
Number of Pages
228 Pages
Dimensions
Item Height
220mm
Item Width
164mm
Item Weight
411g
Additional Product Features
Country/Region of Manufacture
India
Item description from the seller
Seller business information
VAT number: GB 724498118
CRN: 03800600
Safety and accessibility information
About this seller
awesomebooksuk
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