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RESEARCH METHODS FOR LEISURE AND TOURISM By A. J. Veal **BRAND NEW**
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eBay item number:335351228338
Item specifics
- Condition
- ISBN-10
- 0273717502
- Publication Name
- Prentice Hall
- Type
- Paperback
- ISBN
- 9780273717508
- Book Title
- Research Methods for Leisure and Tourism
- Item Length
- 9.8in
- Publisher
- Pearson Education, The Limited
- Publication Year
- 2011
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1.2in
- Features
- Revised
- Genre
- Business & Economics, Sports & Recreation, Social Science
- Topic
- Industries / Hospitality, Travel & Tourism, General
- Item Width
- 7.5in
- Item Weight
- 39.8 Oz
- Number of Pages
- 592 Pages
About this product
Product Information
Now in its fourth edition, Research Methods for Leisure and Tourism has quickly become the ultimate reference text for both students undertaking academic research and practising managers. This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with in-depth step-by step guidance through research software including Excel, SPSS and NVivo.
Product Identifiers
Publisher
Pearson Education, The Limited
ISBN-10
0273717502
ISBN-13
9780273717508
eBay Product ID (ePID)
108225527
Product Key Features
Book Title
Research Methods for Leisure and Tourism
Format
Trade Paperback
Language
English
Features
Revised
Topic
Industries / Hospitality, Travel & Tourism, General
Publication Year
2011
Genre
Business & Economics, Sports & Recreation, Social Science
Number of Pages
592 Pages
Dimensions
Item Length
9.8in
Item Height
1.2in
Item Width
7.5in
Item Weight
39.8 Oz
Additional Product Features
Lc Classification Number
Gv14.5
Edition Description
Revised Edition
Edition Number
4
Table of Content
PART ONE - Preperation 1. Introduction to research: what, why and who? 2. Approaches to leisure, sport and tourism research 3. Starting out - research plans and proposals 4. Research ethics 5. The range of research methods 6. Reviewing the literature PART TWO - Data Collection 7. Secondary data sources 8. Observation 9. Qualitative data collection 10. Questionnaires - surveys, design and coding 11. Experimental methods 12. The Case Study method 13. Sampling PART THREE - Data Analysis 14. Analysing secondary data 15. Analysing qualitative data 16. Survey analysis 17. Statistical analysis PART FOUR - Communicating Results 18. Preparing a research report
Copyright Date
2011
Lccn
2011-002660
Dewey Decimal
790.072
Dewey Edition
22
Illustrated
Yes
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