About this product

Product Identifiers

PublisherMorgan James Publishing

ISBN-101600378315

ISBN-139781600378317

eBay Product ID (ePID)99613129

Product Key Features

Book TitleReinvent Yourself : the Simple Steps to Dominate Your Market

Number of Pages274 Pages

LanguageEnglish

Publication Year2011

TopicMarketing / General, Personal Success, Management Science

GenreBusiness & Economics

AuthorJim Mathis

FormatTrade Paperback

Dimensions

Item Height0.9 in

Item Weight6.4 Oz

Item Length9 in

Item Width5.9 in

Additional Product Features

Intended AudienceTrade

SynopsisSelf reinvention is easy Everybody can reinvent themselves in a challenging economy incorporating the simple indisputable truths in Reinvent Yourself. But even the most creative leaders will find this a personally challenging and value changing read. "The economy doesn't go up or down; it becomes different " The realities of your business have changed forever. Leaders manage the way they react to change. The next year is probably the end of the way we will do business. Your business purpose is not determined by you, but by the needs or wants that are satisfied when the customer buys a product or service. Effective market leaders see themselves from the customer's viewpoint. To reinvent yourself, you must answer these questions raised in Reinvent Yourself: When will the recession end? Why don't people buy what I sell? Why does my team hate me? Why doesn't team work always work? How am I punishing my customers? What is costing me more money than making me? The answers are so un-comfortable, you will be forced to think your way to very last page.", Self reinvention is easy! Everybody can reinvent themselves in a challenging economy incorporating the simple indisputable truths in Reinvent Yourself. But even the most creative leaders will find this a personally challenging and value changing read. "The economy doesn't go up or down; it becomes different!" The realities of your business have changed forever. Leaders manage the way they react to change. The next year is probably the end of the way we will do business. Your business purpose is not determined by you, but by the needs or wants that are satisfied when the customer buys a product or service. Effective market leaders see themselves from the customer's viewpoint. To reinvent yourself, you must answer these questions raised in Reinvent Yourself: When will the recession end? Why don't people buy what I sell? Why does my team hate me? Why doesn't team work always work? How am I punishing my customers? What is costing me more money than making me? The answers are so un-comfortable, you will be forced to think your way to very last page., Reinvent Yourself is designed to make you UN-comfortable with the way you have been marketing, managing, selling, leading and serving people. Through provocative statements Mathis calls, "Indisputable Truths" you will be forced to re-evaluate, reassess and reinvent your approach to the purpose, target and impact your business has on the global market. Mixed with stories about companies who reinvented themselves, and those who didn't are Mathis' own journey of reinvention over many years.