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Irresistible Apps - 9781430264217
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Located in: Aldershot, United Kingdom
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eBay item number:354874543848
Item specifics
- Condition
- Book Title
- Irresistible Apps
- ISBN
- 9781430264217
- Publication Year
- 2014
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-Based Communities
- Item Height
- 254mm
- Publisher
- Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
- Item Width
- 178mm
- Subject
- Computer Science
- Item Weight
- 3974g
- Number of Pages
- 208 Pages
About this product
Product Information
When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work. As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy? The answers are found in Gameful, Social, Interface, and Information patterns. Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics. Good and bad implementations of the patterns are shown so practitioners can use them effectively and avoid pitfalls along the way.
Product Identifiers
Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
ISBN-13
9781430264217
eBay Product ID (ePID)
200428177
Product Key Features
Publication Name
Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-Based Communities
Format
Paperback
Language
English
Subject
Computer Science
Publication Year
2014
Type
Textbook
Number of Pages
208 Pages
Dimensions
Item Height
254mm
Item Width
178mm
Item Weight
3974g
Additional Product Features
Country/Region of Manufacture
Germany
Item description from the seller
Business seller information
BOOKS ETC LIMITED
Andy Smith
Books Etc, Unit 4
Eastern Road
Aldershot
Hampshire
GU12 4YD
United Kingdom
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eBay item number:354874543848
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