Reviews
“What Do Women Want? A man who gets it . Meet the wise, witty and only occasionally geeky Paco Underhill, who explained to me why I prefer curved shower curtains.â€� Christine Lehner, author of Absent a Miracle and What to Wear to See the Pope ., "The guru of retail consulting offers a wealth of insight into what makes a successful shopping experience for both buyer and seller." --Craig Ryan,The Oregonian, "Paco Underhill is Sherlock Holmes for retailers. . .This sleuth makes shoppers view stores with more critical eyes." --Trish Donnally,San Francisco Chronicle, "Paco Underhill is Sherlock Holmes for retailers. . .This sleuth makes shoppers view stores with more critical eyes." --Trish Donnally, San Francisco Chronicle, "Underhill makes these fascinating details even more fun to read with a conversational, sometimes comic tone." St Louis Post Dispatch, "Women are making tremendous strides in higher education, the workplace, and the boardroom. It's time we see these gains reflected on our personal balance sheets and A Purse of Your Own shares how to make it happen."--Pamela McElvane, CEO and Publisher ofDiversity MBA Magazine, "What Women Want is not just a great marketing book, it is an astounding study of the socio-economic forces of the last fifty years. Paco Underhill blends social history with scientific data in a sensitive volume that is a must-read for anyone who wants to sell anything. Period."-Susy Korb, Brand Strategist, Harry Winston, "With wit, razor-sharp analysis and a better understanding of what women want than most of us have or at least realize we have. It will make female consumers think differently about their shopping and, hopefully, encourage stores to sell a whole lot differently." -Jayne O'Donnell, retail and consumer reporter, USA Today, "Underhill shows himself to be both an amiable and a knowledgeable guide to the shifting retail landscape." Wall Street Journal, "Deborah's message of financial empowerment is critical in today's society. Her commitment to helping people of all incomes build wealth aligns with our organization's mission and values."--Bishop T.D. Jakes, "It's a fact. Financially successful women think differently. And no one explains this better than Deborah Owens. She empowers all women to realize and act on their true worth."--Barbara Stanny, author ofPrince Charming Isn't Coming;Secrets of Six-Figure Women; andOvercoming Underearning., "It's time for every women to dream a bigger dream and do what they are best at.A Purse of Your Ownshares how every women can use her unique talents to fill her purse and support one another."--Nell Merlino, creator ofTake Our Daughters to Work Day,Make Mine a Million $ Business,andStepping Out of Line: Lessons for Women Who Want it Their Way in Life, in Love, and at Work, “With wit, razor-sharp analysis and a better understanding of what women want than most of us have or at least realize we have. It will make female consumers think differently about their shopping and, hopefully, encourage stores to sell a whole lot differently.â€� Jayne O’Donnell, retail and consumer reporter, USA Today, "[Deborah] is not only incredibly knowledgeable, she has that uncanny ability to make everyone feel she has a personal relationship with them. She has star quality" --Janet Wigfield,Working Mother Media., "What Do Women Want? A man who gets it . Meet the wise, witty and only occasionally geeky Paco Underhill, who explained to me why I prefer curved shower curtains." -Christine Lehner, author of Absent a Miracle and What to Wear to See the Pope ., "A plethora of resource listings and sound suggestions make this a winner for women looking to gain financial freedom"—Publisher's Weekly, "An essential part of every woman's wardrobe is a great handbag and an essential part of every woman's household isA Purse of Your Own. Thanks, Deborah, for your extraordinary wisdom and practical concepts to building wealth. This is the perfect tell-it-like-it-is guide for women to purse-sue actual wealth building during any economic climate."--Glinda Bridgforth, author ofGirl Get Your Credit Straight, "The guru of retail consulting offers a wealth of insight into what makes a successful shopping experience for both buyer and seller." --Craig Ryan, The Oregonian
