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Anything for a T-Shirt: Fred Lebow and the New York City Marathon, the World's G

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£3.80
Condition:
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Located in: Rossendale, United Kingdom
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eBay item number:363804362406
Last updated on 21 Jun, 2024 16:42:49 BSTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
ISBN
9780815608066
Publication Year
2004
Format
Paperback
Language
English
Book Title
Anything for a T-Shirt: Fred Lebow and the New York City Marathon, the World's Greatest Footrace
Item Height
229mm
Author
Ron Rubin
Publisher
Syracuse University Press
Genre
Biographies & True Stories, Sports
Item Width
153mm
Item Weight
455g
Number of Pages
232 Pages

About this product

Product Information

Fred Lebow was a dreamer, the kind of dreamer who pursued his dream and made it a reality. And the world is still reaping the rewards. So begins this uplifting chronicle of a humbly born Holocaust survivor who parlayed natural marketing smarts - and a vision - into a major position in recent American sports. He started the New York City Marathon, an event that transformed footracing from an elite, austere sport into a wildly applauded, attainable pursuit. Forging a path across the city's five boroughs, the Marathon covers a daunting 26.2-mile course. Ron Rubin's fascinating book tells how Lebow popularized the race. With a stroke of marketing wizardry he turned it into the world's largest block party: a gritty mix of urban theater and kindly entrepreneurship. It honored the spirit of the moment, imbued competition with joy, and celebrated play. In so doing, it put winning within the realm of every man and woman became a race for all runners. Lebow mainstreamed the notion of marathoning into popular culture; some half million Americans now run marathons. Finally, the book describes how Lebow scored his greatest personal victory by racing in the marathon he had created even after being diagnosed with brain cancer.

Product Identifiers

Publisher
Syracuse University Press
ISBN-13
9780815608066
eBay Product ID (ePID)
90114281

Product Key Features

Book Title
Anything for a T-Shirt: Fred Lebow and the New York City Marathon, the World's Greatest Footrace
Author
Ron Rubin
Format
Paperback
Language
English
Publication Year
2004
Genre
Biographies & True Stories, Sports
Number of Pages
232 Pages

Dimensions

Item Height
229mm
Item Width
153mm
Item Weight
455g

Additional Product Features

Title_Author
Ron Rubin
Series Title
Sports and Entertainment
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Revival Books Ltd
Revival Books
Hall Carr Mill
Fallbarn Road
Rawtenstall
Lancashire
BB4 7NX
United Kingdom
Show contact information
:enohP70272260710
:liamEku.oc.skooblaviver@skoob
Value added tax number:
  • GB 901578627
Company registration number:
  • 07693718
I certify that all my selling activities will comply with all EU laws and regulations.
CRN Number:
  • 07693718
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This is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. The seller is friendly and communicates timely. I highly recommend this seller and would do business again anytime. Thank you.
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