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United Breaks Guitars: The Power of One Voice in the Age of Social Media, Carrol

WeBuyBooks

(2090268)

£3.94

Condition:

Good

Breathe easy. Returns accepted.

Postage:

£5.78 Standard Delivery. See detailsfor postage

Located in: Rossendale, United Kingdom

Delivery:

Dispatched within 1 day

Estimated between Mon, 10 Jun and Thu, 27 Jun to 43230

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30 days return. Buyer pays for return postage. See details- for more information about returns

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eBay item number:364132645920

Last updated on 30 May, 2024 17:58:20 BSTView all revisionsView all revisions

Item specifics

Condition: Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ... Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. scuff marks, but no holes or tears. If this is a hard cover, the dust jacket may be missing. Binding has minimal wear. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal. No highlighting of text, no writing in the margins, and no missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab

ISBN: 9781401937942

Publication Year: 2013

Format: Paperback

Language: English

Book Title: United Breaks Guitars: the Power of One Voice in the Age of Social Media

Item Height: 210mm

Author: Dave Carroll

Publisher: HAY House INC International Concepts

Topic: Opinion of the People

Item Width: 134mm

Item Weight: 269g

Number of Pages: 256 Pages

About this product

Product Information

Songwriter Dave Carroll wasn't the first person abused by an airline's customer service. But he was the first to show how one person, armed with creativity, some friends, $150, and the Internet, could turn an entire industry upside down. United Airlines had broken Dave's guitar in checked luggage. After eight months of pestering the company for compensation, he turned to his best tool-songwriting-and vowed to create a YouTube video about the incident that he hoped would garner a million views in one year. Four days after its launching, the first million people had watched United Breaks Guitars. United stock went down 10 percent, shedding $180 million in value; Dave appeared on outlets as diverse as CNN and The View. United relented. And throughout the business world, people began to realize that efficient but inhuman customer-service policies had an unseen cost-brand destruction by frustrated, creative, and socially connected customers. United Breaks Guitars has become a textbook example of the new relationship between companies and their customers, and has demonstrated the power of one voice in the age of social media. It has become a benchmark in the customer-service and music industries, as well as branding and social-media circles. Today, more than 150 million people are familiar with this story. In this book, you'll hear about how Dave developed the just do it philosophy that made him the ideal man to take on a big corporation, what it felt like to be in the center of the media frenzy, and how he's taken his talents and become a sought-after songwriter and public speaker. And businesspeople will learn how companies should change their policies and address social-media uprisings. Since United Breaks Guitars emerged, nothing is the same-for consumers, for musicians, or for business. Whether you are a guitarist, a baggage handler, or a boardroom executive, this book will entertain you and remind you that we are all connected, that each of us matters, and that we all have a voice worth hearing.

Product Identifiers

Publisher

HAY House INC International Concepts

ISBN-13

9781401937942

eBay Product ID (ePID)

200363980

Product Key Features

Book Title

United Breaks Guitars: the Power of One Voice in the Age of Social Media

Author

Dave Carroll

Format

Paperback

Language

English

Topic

Opinion of the People

Publication Year

2013

Number of Pages

256 Pages

Dimensions

Item Height

210mm

Item Width

134mm

Item Weight

269g

Additional Product Features

Title_Author

Dave Carroll

Country/Region of Manufacture

United States

Item description from the seller

Business seller information

Revival Books Ltd

Revival Books

Hall Carr Mill

Fallbarn Road

Rawtenstall

Lancashire

BB4 7NX

United Kingdom

Show contact information

:enohP70272260710

:liamEku.oc.skooblaviver@skoob

Value added tax number:

GB 901578627

Company registration number:

07693718

I certify that all my selling activities will comply with all EU laws and regulations.

Seller assumes all responsibility for this listing.

eBay item number:364132645920

Last updated on 30 May, 2024 17:58:20 BSTView all revisionsView all revisions

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Postage and packaging	To	Service	Delivery*See Delivery notes
£5.78	United States	Standard Delivery (Standard Int'l Postage)	Estimated between Mon, 10 Jun and Thu, 27 Jun to 43230

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Return policy details
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