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About this product
Product Identifiers
PublisherLioncrest Publishing
ISBN-101544527233
ISBN-139781544527239
eBay Product ID (ePID)28057274550
Product Key Features
Book TitleUnder Fire : 13 Rules for Surviving Cancel Culture and Other Crises
Number of Pages242 Pages
LanguageEnglish
Publication Year2022
TopicPublic Relations, General
GenreSelf-Help, Business & Economics
AuthorWesley Donehue
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight11.1 Oz
Item Length8.5 in
Item Width5.5 in
Additional Product Features
Intended AudienceTrade
SynopsisAt some point, whether you're ready or not, a reputational crisis will strike. It will threaten every aspect of your business and seep into parts of your personal life. It's not a question of if a crisis will hit but when. When it does, there's no time to stop and strategize. What's your plan for survival? Communication strategist Wesley Donehue has managed some of the biggest political and corporate scandals in recent decades. One of the first strategists to successfully navigate crises in the digital world, Wesley has discovered thirteen rules for managing every communications crisis. In Under Fire, he shares these rules and provides an inside look at the scandals that helped him define a proven system for weathering every type of storm. You need a crisis communications strategy now, before you actually have to use it. No matter the industry you're in or the type of business you run, Under Fire is the framework that will enable you to be nimble, aware, and prepared for anything that comes your way.