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American Business Abroad: Ford on Six Continents by Mira Wilkins (English) Paper

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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781107400238
Book Title
American Business Abroad : Ford on Six Continents
ISBN
9781107400238
Publisher
Cambridge University Press
Item Length
9 in
Edition
2
Publication Year
2011
Type
Textbook
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
1.6 in
Author
Frank Ernest Hill, Mira Wilkins
Features
New Edition
Genre
Business & Economics, History, Political Science
Topic
Industries / Automobile Industry, United States / 20th Century, Globalization, International / General
Item Weight
30.5 Oz
Item Width
6 in
Number of Pages
582 Pages

About this product

Product Information

American Business Abroad: Ford on Six Continents documents the first sixty years of Ford Motor Company's international expansion. Ford Motor Company introduced Americans to the first affordable car. Based on Ford's extraordinary company archives, this book traces the company's rise as a multinational enterprise. Following the export of the sixth car produced by the company, Ford opened its first plant abroad in its second year of business and quickly expanded around the world, building a business that by the mid 1920s spanned six continents. It faced wars, nationalism, numerous government restrictions and all the perils of operating across borders. First published in 1964, this book has lasting value in reminding readers of the long and uneven path of globalization. This new edition includes a new introduction by the author examining the impact and legacy of the study. It remains a major contribution to global economic history. In addition, Ford's history offers useful lessons today for both participants in the global economy and students of international business.

Product Identifiers

Publisher
Cambridge University Press
ISBN-10
1107400236
ISBN-13
9781107400238
eBay Product ID (ePID)
102974631

Product Key Features

Edition
2
Book Title
American Business Abroad : Ford on Six Continents
Number of Pages
582 Pages
Language
English
Publication Year
2011
Topic
Industries / Automobile Industry, United States / 20th Century, Globalization, International / General
Illustrator
Yes
Features
New Edition
Genre
Business & Economics, History, Political Science
Type
Textbook
Author
Frank Ernest Hill, Mira Wilkins
Format
Trade Paperback

Dimensions

Item Height
1.6 in
Item Weight
30.5 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Scholarly & Professional
Dewey Edition
22
Dewey Decimal
338.4762922209730904
Edition Description
New Edition
Lc Classification Number
Hd9710
Table of Content
Introduction; 1. First venture; 2. Probing for markets; 3. Model T: triumph and fable; 4. The alchemy of war; 5. Steps in expansion; 6. The sun never sets; 7. Prosperity and frustration; 8. The missionary spirit; 9. The best-laid plans; 10. Marriage of convenience; 11. Time of desperation; 12. A world disturbed; 13. Extreme of nationalism; 14. The British empire; 15. On both sides of World War II; 16. The crippled phoenix; 17. The new company; 18. Manufacturing for world markets: from Dagenham to Geelong; 19. New times, new faces, new policies; Appendices.
Copyright Date
2011

Item description from the seller

Business seller information

Premier Books LLC
David Taylor
26C Trolley Sq
19806-3356 Wilmington, DE
United States
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