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Strategy in Emerging Markets
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Located in: Didcot, United Kingdom, United Kingdom
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eBay item number:374515187771
Item specifics
- Condition
- Brand
- Taylor & Francis
- ISBN
- 9780415270526
- Publication Year
- 2001
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Strategy in Emerging Markets: Telecommunications Establishments in Europe
- Item Height
- 234mm
- Publisher
- Taylor & Francis LTD
- Item Width
- 156mm
- Subject
- Economics, Business
- Item Weight
- 522g
- Number of Pages
- 280 Pages
About this product
Product Information
Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging markets. This book focuses on strategy in emerging telecommunications markets in a liberalized Europe, particularly in the UK and Sweden. The book provides: * a literature review and applications of strategy concepts and key correlations * applications of a market establishment model and the strategic states model * a description of competition amongst telecom operators in the UK and Sweden * detailed case-studies of strategies of telecom operators in Europe * the identification of patterns and processes valid for emerging markets in general. Whilst the industry focus in the book is telecommunications, the framework and the models explored and developed provide guides to strategy formulation irrespective of the market under consideration. Strategy in Emerging Markets will make valuable reading for strategy researchers, students and for corporate strategists. It will be of particular interest to those wishing to plot recent developments in the telecommunications industry.
Product Identifiers
Publisher
Taylor & Francis LTD
ISBN-13
9780415270526
eBay Product ID (ePID)
90715641
Product Key Features
Publication Name
Strategy in Emerging Markets: Telecommunications Establishments in Europe
Format
Hardcover
Language
English
Subject
Economics, Business
Publication Year
2001
Type
Textbook
Number of Pages
280 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
522g
Additional Product Features
Series Title
Routledge Studies in Global Competition
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Informa PLC
Peter Boot
5 Howick Place
London
London
SW1P 1WG
United Kingdom
Value added tax number:
- GB 365462636
Company registration number:
- 08860726
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eBay item number:374515187771
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