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Introduction to Electronic Commerce by Turban, Efraim; King, David; Lang, Judy
by Turban, Efraim; King, David;... | PB | Acceptable
US $6.45
Approximately£4.81
Condition:
“Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend ”... Read moreAbout condition
Acceptable
A book with obvious wear. May have some damage to the book cover but the book is still completely intact. The binding may be slightly damaged around the edges but it is still completely intact. May have some underlining and highlighting of text and some writing in the margins, but there are no missing pages or anything else that would compromise the readability or legibility of the text. See the seller’s listing for full details and description of any imperfections.
- Buy it nowIntroduction to Electronic Commerce by Turban, Efraim; King, David; Lang, Judy
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Estimated between Thu, 24 Jul and Mon, 28 Jul to 94104
Located in: Aurora, Illinois, United States
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eBay item number:375735726332
Item specifics
- Condition
- Acceptable
- Seller notes
- Binding
- Paperback
- Book Title
- Introduction to Electronic Commerce
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 9780136109235
About this product
Product Identifiers
Publisher
Pearson Education
ISBN-10
0136109233
ISBN-13
9780136109235
eBay Product ID (ePID)
102926476
Product Key Features
Number of Pages
552 Pages
Language
English
Publication Name
Introduction to Electronic Commerce
Publication Year
2010
Subject
E-Commerce / General (See Also Computers / Electronic Commerce)
Type
Textbook
Subject Area
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
1.2 in
Item Weight
32.4 Oz
Item Length
9.9 in
Item Width
8 in
Additional Product Features
Edition Number
3
Intended Audience
College Audience
LCCN
2010-006664
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.8/72
Table Of Content
Part 1: Introduction to E-Commerce and E-Marketplaces Chapter 1. Overview of Electronic Commerce Chapter 2. E-Marketplaces: Mechanisms, Tools, and Impacts of E-Commerce Part 2: Internet Consumer Retailing Chapter 3. Retailing in Electronic Commerce: Products and Services Chapter 4. Online Consumer Behavior, Market Research, and Advertisement Part 3: Business-to-Business E-Commerce Chapter 5. B2B E-Commerce Chapter 6. Innovative EC Systems: From E-Government and E-Learning to C2C E-Commerce and Collaborative Commerce Part 4: Other EC Models and Applications Chapter 7. The Web 2.0 Environment and Social Networks Chapter 8. Mobile Computing and Commerce Part 5: EC Support Services Chapter 9. E-Commerce Security and Fraud Protection Chapter 10. Electronic Payment Systems, Order Fulfillment, and Other Services Part 6: EC Strategy and Implementation Chapter 11. EC Strategy and Implementation: Justification, Globalization, SMEs, and Regulatory and Ethical Issues www.pearsonhighered.com/turban Online Part 7: Applications and Site Development Chapter 12. Launching a Successful Online Business and EC Projects Online Appendices Appendix A. E-Commerce and Supply Chains Appendix B. Electronic Customer Relationship Management Online Tutorial T1. E-Business Plan
Synopsis
For undergraduate-level courses in Electronic Commerce. Explore the essential concepts of electronic commerce. Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of EC essentials from a global point of view. The third edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives., Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. KEY TOPICS: Overview of Electronic Commerce; E-Marketplaces: Mechanisms, Tools, and Impacts of E-Commerce; Retailing in Electronic Commerce: Products and Services; Online Consumer Behavior, Market Research, and Advertisement; B2B E-Commerce; Innovative EC Systems: From E-Government and E-Learning to C2C E-Commerce and Collaborative Commerce; The Web 2.0 Environment and Social Networks; Mobile Computing and Commerce; E-Commerce Security and Fraud Protection; Electronic Payment Systems, Order Fulfillment, and Other Services; EC Strategy and Implementation: Justification, Globalization, SMEs, and Regulatory and Ethical Issues MARKET: Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives., Explore the essential concepts of electronic commerce. Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of EC essentials from a global point of view. The third edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives.
LC Classification Number
HF5548.32.T87 2011
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- a***r (375)- Feedback left by buyer.Past monthVerified purchasei am so happy to have every book of this series! the price of the book & the shipping is very reasonable! the book was as described & was in excellent condition! it was shipped quickly & arrived quickly! the books are always packaged carefully so they arrived undamaged! the communication from the sellers is always excellent--they go out of their way for excellent customer service! i have been a repeat customer from this seller & always will be! this seller is the best bookseller on ebay!
- l***b (330)- Feedback left by buyer.Past monthVerified purchase5 STARS on ALL aspects... ITEM AS DESCRIBED - 5 STARS... PACKAGING & SHIPPING - 5 STARS... VALUE OF ITEM RECEIVED - 5 STARS... COMMUNICATION - 5 STARS. Would highly recommend this seller to all Ebay buyers without any reservations. Thanks again for your business with BB812, and we do appreciate your care and consideration of our offer. HAPPY EBAY LIFE !!!