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How They Started: Global Brands Edition: How 21 Good Ideas Became Great Global,

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Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
Title
How They Started: Global Brands Edition: How 21 Good Ideas Becam
ISBN
9781854584472
Publication Year
2008
Type
Textbook
Format
Paperback
Language
English
Subject Area
Careers & Success
Publication Name
How They Started: Global Brands: How 21 Good Ideas Became Great Global Businesses
Item Height
234 mm
Author
David Lester
Publisher
Crimson Publishing
Subject
Philosophy & Psychology, Business
Item Width
156 mm
Number of Pages
224 Pages

About this product

Product Information

Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. But for those that do, a world of opportunity awaits them. This book is about 21 people who acted on their idea, made the first steps to start their business and subsequently went on to turn it into a global brand. From Adidas and Apple to Sony and Swatch, we reveal how some of the world's biggest international businesses got of the ground, and those very first steps taken by their founders. How soon after they started did they venture overseas? Following on from the hugely successful How They Started, this next volume How They Started: Global Brands Edition takes the question one step further and asks 'How do you turn an idea in to a global business?'

Product Identifiers

Publisher
Crimson Publishing
ISBN-10
1854584472
ISBN-13
9781854584472
eBay Product ID (ePID)
88471589

Product Key Features

Number of Pages
224 Pages
Publication Name
How They Started: Global Brands: How 21 Good Ideas Became Great Global Businesses
Language
English
Subject
Philosophy & Psychology, Business
Publication Year
2008
Type
Textbook
Author
David Lester
Subject Area
Careers & Success
Format
Paperback

Dimensions

Item Height
234 mm
Item Width
156 mm
Height
234mm
Width
156mm

Additional Product Features

Editor
David Lester
Country/Region of Manufacture
United Kingdom

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VAT number: GB 724 4981 18
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Chiron_Media_Store

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