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Mastering Services Pricing: Designing pricing that works for you and for your cl

grandeagleretail
(945946)
Registered as a business seller
US $155.10
Approximately£114.61
Condition:
New
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Located in: Fairfield, Ohio, United States
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Estimated between Tue, 5 Aug and Tue, 12 Aug to 94104
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eBay item number:387828499483
Last updated on 21 Jul, 2025 09:17:45 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781292063362
Type
NA
Publication Name
NA
ISBN
9781292063362

About this product

Product Identifiers

Publisher
Pearson Education
ISBN-10
129206336X
ISBN-13
9781292063362
eBay Product ID (ePID)
14038852673

Product Key Features

Book Title
Mastering Services Pricing : Designing Pricing That Works for You and for Your Clients
Number of Pages
320 Pages
Language
English
Publication Year
2015
Topic
Industries / Service, General, Sales & Selling / General
Illustrator
Yes
Genre
Business & Economics
Author
Kevin Doolan
Format
Trade Paperback

Dimensions

Item Height
0.4 in
Item Weight
17.3 Oz
Item Length
9.1 in
Item Width
6.1 in

Additional Product Features

LCCN
2015-016981
Dewey Edition
23
Dewey Decimal
658.8/16
Table Of Content
1 How clients buy services 2 Cost-plus pricing and beyond 3 Pitching for work 4 Negotiating price 5 The pricing lever 6 Alternative fees 7 Pricing tactics 8 Drivers of value 9 Learning from industry 10 Saving clients money 11 Pricing controls and capabilities
Synopsis
The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay. As traditional manufacturing companies move to service provision, what pricing model should they develop and what buyer behaviour model should they nurture? What happens if you get your services offering right, but your pricing model wrong? Mastering Services Pricing shows you how to create pricing that allows you to deliver maximum profit and high client satisfaction., The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay. As traditional manufacturing companies move to service provision, how should they price their services? What pricing model should they develop and what buyer behaviour model should they nurture? What will happen if you get your services offering right, but your pricing model wrong? Mastering Services Pricing shows you how to create pricing that allows you to deliver maximum profit and high client satisfaction. - Learn that the 'cost plus' model won't work for service provision - Understand how your competitors will use pricing to gain market share, create growth and tie in existing customers - Recognise that Product pricing is coercive, services pricing is collaborative - Understand that services pricing includes lots of 'frees' - Understand market positioning and how this affects your price and how you can communicate this to clients - Discover how to maximise profit and client satisfaction - Be confident in your pricing strategy by having a sound basis for your decision making, The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay. As traditional manufacturing companies move to service provision, how should they price their services? What pricing model should they develop and what buyer behaviour model should they nurture? What will happen if you get your services offering right, but your pricing model wrong? Mastering Services Pricing shows you how to create pricing that allows you to deliver maximum profit and high client satisfaction. . Learn that the cost plus model won t work for service provision . Understand how your competitors will use pricing to gain market share, create growth and tie in existing customers . Recognise that Product pricing is coercive, services pricing is collaborative . Understand that services pricing includes lots of frees . Understand market positioning and how this affects your price and how you can communicate this to clients . Discover how to maximise profit and client satisfaction . Be confident in your pricing strategy by having a sound basis for your decision making ", The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay. As traditional manufacturing companies move to service provision, how should they price their services? What pricing model should they develop and what buyer behaviour model should they nurture? What will happen if you get your services offering right, but your pricing model wrong? Mastering Services Pricing shows you how to create pricing that allows you to deliver maximum profit and high client satisfaction. · Learn that the 'cost plus' model won't work for service provision · Understand how your competitors will use pricing to gain market share, create growth and tie in existing customers · Recognise that Product pricing is coercive, services pricing is collaborative · Understand that services pricing includes lots of 'frees' · Understand market positioning and how this affects your price and how you can communicate this to clients · Discover how to maximise profit and client satisfaction · Be confident in your pricing strategy by having a sound basis for your decision making
LC Classification Number
HD9980.4

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
About this seller

grandeagleretail

98.3% positive Feedback2.8M items sold

Joined Sep 2010
Usually responds within 24 hours
Registered as a business seller
Grand Eagle Retail is your online bookstore. We offer Great books, Great prices and Great service.

Detailed seller ratings

Average for the last 12 months
Accurate description
4.9
Reasonable postage cost
5.0
Delivery time
5.0
Communication
4.9

Seller Feedback (1,054,155)

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  • r***r (2961)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Book arrived today, 2 days before deadline given by the seller. Well-packaged & in good condition. Price was very competitive, & the book was accurately listed. Great communication. I appreciate the seller getting back to me when I was having trouble tracking the book's delivery progress. Apparently there were 2 different tracking numbers - one in Canada & the other in the U.S., since it was initially shipped from Canada. Thank you very much for your quick response & helpful information.
  • e***_ (14)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Seller handles a massive inventory so I give them grace on the slow processing and shipping. They were very communicative and prompt with their response when I messaged in asking about it. Book was in good condition as described. Small ding on the page edges which wasn't mentioned, but that's fairly common even at your typical book store. Still a good value and I'd buy from them again.
  • 0***i (5)- Feedback left by buyer.
    Past month
    Verified purchase
    The first item arrived with some damage to the inside back cover, but the seller responded immediately, assuring me they’d provide a replacement, and even told me I could keep the original. They were upfront about a short delay, and gave a clear estimated ship date, and followed up right on time once it shipped. The replacement arrived in perfect condition and exactly as described. I really appreciated their transparency and professionalism. Would definitely buy from them again!