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Optimizing AdWords: A Guide to Using, Mastering, and Maximizing Google AdWords b
US $62.10
Approximately£45.62
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New
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Located in: Fairfield, Ohio, United States
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Estimated between Fri, 27 Jun and Mon, 7 Jul to 94104
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eBay item number:388211023816
Item specifics
- Condition
- ISBN-13
- 9781138948587
- Book Title
- Optimizing AdWords
- ISBN
- 9781138948587
About this product
Product Identifiers
Publisher
Routledge
ISBN-10
1138948586
ISBN-13
9781138948587
eBay Product ID (ePID)
219161355
Product Key Features
Number of Pages
358 Pages
Publication Name
Optimizing Adwords : a Guide to Using, Mastering, and Maximizing Google Adwords
Language
English
Subject
Marketing / General, Communication Studies, E-Commerce / Internet Marketing, Web / Search Engines, Advertising & Promotion
Publication Year
2016
Type
Textbook
Subject Area
Computers, Language Arts & Disciplines, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.8 in
Item Weight
18.4 Oz
Item Length
9 in
Item Width
6.3 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2015-027895
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658.872
Table Of Content
Preface Introduction What AdWords Offers How AdWords Works Key Concepts of Ads Getting Started Setting Up, Monitoring and Growing Your Search Network Campaigns Setting Up, Monitoring and Growing Your Display Network Campaigns Tools & Reports Glossary Index
Synopsis
Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google's AdWords search engine marketing applications. It provides a big picture overview of the AdWords system, helping businesses and individuals decide how to advertise products or their clients' products. Optimizing AdWords was written for those at every rung of the ladder, from Marketing Directors to small business owners to students just starting out in marketing. This volume is organized around accessibility and ease of use. Author Paige Miller, co-founder of MultiPlanet Marketing Inc., has written this how-to guide to be super easy and fast to read and absorb. It moves you straight to the salient points of the text, allowing readers to take on AdWords in overview before coming back and collecting the finer details. Chapters 1 through 4 cover the basics, while the rest serve as a reference readers can come back to in building and growing campaigns. Using this book, professional marketers and other business professionals can utilize Google AdWords and optimize it for existing marketing strategies, or create whole new campaigns based around the system. Today, given the level of competition for ad positions on Google search pages, success hinges on understanding Google AdWords well enough to outperform competition. This book will provide readers with the knowledge necessary to master Google AdWords.
LC Classification Number
HF6146.I58M55 2015
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grandeagleretail
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- r***r (2947)- Feedback left by buyer.Past 6 monthsVerified purchaseBook arrived today, 2 days before deadline given by the seller. Well-packaged & in good condition. Price was very competitive, & the book was accurately listed. Great communication. I appreciate the seller getting back to me when I was having trouble tracking the book's delivery progress. Apparently there were 2 different tracking numbers - one in Canada & the other in the U.S., since it was initially shipped from Canada. Thank you very much for your quick response & helpful information.Rethinking Investing: A Very Short Guide to Very Long-Term Investing by Charles (#396183075510)
- e***_ (12)- Feedback left by buyer.Past monthVerified purchaseSeller handles a massive inventory so I give them grace on the slow processing and shipping. They were very communicative and prompt with their response when I messaged in asking about it. Book was in good condition as described. Small ding on the page edges which wasn't mentioned, but that's fairly common even at your typical book store. Still a good value and I'd buy from them again.
- 6***i (875)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book arrived faster than advertised and came in flawless condition since it was so well packed. The price was great and so was the seller's customer service when I contacted them with a question. I would not hesitate to buy from this seller again!
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Seller Feedback (1,052,594)
- r***r (2947)- Feedback left by buyer.Past 6 monthsVerified purchaseBook arrived today, 2 days before deadline given by the seller. Well-packaged & in good condition. Price was very competitive, & the book was accurately listed. Great communication. I appreciate the seller getting back to me when I was having trouble tracking the book's delivery progress. Apparently there were 2 different tracking numbers - one in Canada & the other in the U.S., since it was initially shipped from Canada. Thank you very much for your quick response & helpful information.Rethinking Investing: A Very Short Guide to Very Long-Term Investing by Charles (#396183075510)
- e***_ (12)- Feedback left by buyer.Past monthVerified purchaseSeller handles a massive inventory so I give them grace on the slow processing and shipping. They were very communicative and prompt with their response when I messaged in asking about it. Book was in good condition as described. Small ding on the page edges which wasn't mentioned, but that's fairly common even at your typical book store. Still a good value and I'd buy from them again.
- 6***i (875)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book arrived faster than advertised and came in flawless condition since it was so well packed. The price was great and so was the seller's customer service when I contacted them with a question. I would not hesitate to buy from this seller again!