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Research Methods Business Studies 5e Pervez Ghauri Kjell Grønhaug… 9781108708241
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- Seller notes
- Title
- Research Methods in Business Studies
- ISBN
- 1108708242
- Pages
- 300
- Publication Year
- 2020
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Research Methods in Business Studies
- Item Height
- 244mm
- Publisher
- Cambridge University Press
- Item Width
- 170mm
- Subject
- Classical Studies, Business
- Item Weight
- 700g
- Number of Pages
- 300 Pages
About this product
Product Information
This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers to the most appropriate research design for particular questions. Furthermore, the authors provide instructions on how to write reports and dissertations in a clearly structured and concise style. Now in its fifth edition, this popular textbook includes new and dedicated chapters on data collection for qualitative research, qualitative data analysis, data collection for quantitative research, multiple regression, and additional methods of quantitative analysis. Cases and examples have been updated throughout, increasing the applicability of these research methods across various situations.
Product Identifiers
Publisher
Cambridge University Press
ISBN-13
9781108708241
eBay Product ID (ePID)
17046565656
Product Key Features
Publication Name
Research Methods in Business Studies
Format
Paperback
Language
English
Subject
Classical Studies, Business
Publication Year
2020
Type
Textbook
Number of Pages
300 Pages
Dimensions
Item Height
244mm
Item Width
170mm
Item Weight
700g
Additional Product Features
Country/Region of Manufacture
United Kingdom
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JNC INC
Jon Parkins
10B Blenheim Court
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Exceptional. Item as described. Excellent customer service and price. Dispatch same day, sent by tracked 48 hr service. Packaged neatly in 3 layers of protective packaging - cardboard book box, plastic bag and bubble wrap - ensuring that the books are not damaged in transit. Fantastic - thank you very much.
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Great purchase for modest cost! Small and light "damaged" stamp to verso of title page (as described) but I can see nothing amiss with this new unused book other than some insignificant rubbing to laminated boards. Ordered Friday, properly packed, delivered on Sunday by tracked R.Mail. Top-class in every respect; many thanks indeed!
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