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Alchemy: The Magic of Original Thinking in a World of Min... by Sutherland, Rory
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£11.40
Condition:
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections.
Out of stock35 sold
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Doesn't post to United States.
Located in: GB, United Kingdom
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eBay item number:393706301210
Item specifics
- Condition
- Title
- Alchemy: The Magic of Original Thinking in a World of Mind-Num...
- ISBN
- 0753556529
- EAN
- 9780753556528
- Binding
- Paperback / softback
- Date of Publication
- 2021-05-13
- Publication Name
- N/A
- Release Title
- Alchemy: The Magic of Original Thinking in a World of Mind-Num...
- Artist
- Sutherland, Rory
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2021
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Book Title
- Alchemy: the Magic of Original Thinking in a World of Mind-Numbing Conformity
- Item Height
- 198 mm
- Publisher
- Ebury Publishing
- Topic
- Psychology, Popular Psychology, Marketing
- Item Weight
- 260 g
- Item Width
- 126 mm
- Number of Pages
- 384 Pages
About this product
Product Information
The hugely anticipated first book from the TED Talks star and advertising legend 'A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.' Nassim Nicholas Taleb Why is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays? And why do we prefer stripy toothpaste? Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem. In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists. He shows how economists, businesses and governments have got it all wrong- we are not rational creatures who make logical decisions based on evidence. Instead, the big problems we face every day, whether as an individual or in society, could very well be solved by thinking less logically. To be brilliant, you have to be irrational.
Product Identifiers
Publisher
Ebury Publishing
ISBN-13
9780753556528
eBay Product ID (ePID)
18049053387
Product Key Features
Book Title
Alchemy: the Magic of Original Thinking in a World of Mind-Numbing Conformity
Number of Pages
384 Pages
Language
English
Publication Year
2021
Topic
Psychology, Popular Psychology, Marketing
Type
Textbook
Format
Paperback
Dimensions
Item Height
198 mm
Item Weight
260 g
Item Width
126 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: DE 281042328, EL 996857788, ES N8267548I, FR 27823676960, GB 922696893, IT 00185819992
CRN: 06437594
About this seller
World of Books Ltd
98.6% positive Feedback•38.7M items sold
Registered as a business seller
Seller Feedback (13,988,502)
This item (10)
All items (13,988,502)
- g***z (115)- Feedback left by buyer.Past 6 monthsVerified purchaseArrived as promised, very quickly. I'd really like it if World of Books moved to paper packaging rather than plastic, though!
- a***a (1312)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat product, great service
- s***e (109)- Feedback left by buyer.Past 6 monthsVerified purchasePostage was very prompt and item very well packaged. Item exactly as described and was great value. Thank you very much for a positive experience.
- j***c (697)- Feedback left by buyer.Past 6 monthsVerified purchaseFantastic Seller. Great quality and condition of item.Fast delivery and Expertly packed to ensure the item is safe. Great Communication when asking a question and always polite and to the point. Item received is exactly what was described. Fair price charged and cost was not over the top. So very, very pleased with this Seller I will rate them No.1 and made the experience of buying on EBay a VERY HAPPY one. Would definitely buy again! Thank you so much.
- c***4 (201)- Feedback left by buyer.Past monthVerified purchaseThe book arrived in perfect condition well packaged. It was a couple of days later than promised but I think this was a PO problem rather than the seller. A good price and as described. When the seller was contacted as the book had not arrived they immediately replied - could not fault. Would use this seller again.
- u***q (573)- Feedback left by buyer.Past 6 monthsVerified purchaseI buy from this seller all the time and believe them to be the best of the BIG second-hand UK sellers. Comms are excellent and they respond quickly and make a real effort to resolve issues. Pricing is good and descriptions accurate and fair. Postage is free so there won't be any extra packing but I've never had a problem with items damaged in transit.The Pigeon Tunnel: Stories from My L..., le Carré, John (#306252214961)
Product ratings and reviews
Most relevant reviews
- 23 Jun, 2021
Lots of great ideas and insights
Verified purchase: YesCondition: NewSold by: bookmail
- 21 Feb, 2024
Why logic, focus groups, Economists and spreadsheets make the world boring
Verified purchase: YesCondition: Pre-ownedSold by: worldofbooks08
- 08 Nov, 2021
Compelling for marketeers
Verified purchase: YesCondition: NewSold by: thesaintbookstore
- 02 Nov, 2024
After listening to this in audiobook for...
Verified purchase: YesCondition: NewSold by: bookmail
- 24 May, 2024
All good as expected
Verified purchase: YesCondition: NewSold by: bookmail
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