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Strategic Decisions Planellas Muni Paperback Cambridge University Press

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Last updated on 08 Jun, 2024 15:43:59 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
BIC Subject Area 1
Business strategy [KJC]
BIC Subject Area 2
Business & management [KJ]
ISBN
9781108731959
Publication Year
2019
Type
Textbook
Format
Paperback
Language
English
Publication Name
Strategic Decisions: the 30 Most Useful Models
Item Height
216mm
Author
Anna Muni, Marcel Planellas
Publisher
Cambridge University Press
Item Width
138mm
Subject
Business
Item Weight
270g
Number of Pages
202 Pages

About this product

Product Information

In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.

Product Identifiers

Publisher
Cambridge University Press
ISBN-13
9781108731959
eBay Product ID (ePID)
17046543056

Product Key Features

Author
Anna Muni, Marcel Planellas
Publication Name
Strategic Decisions: the 30 Most Useful Models
Format
Paperback
Language
English
Subject
Business
Publication Year
2019
Type
Textbook
Number of Pages
202 Pages

Dimensions

Item Height
216mm
Item Width
138mm
Item Weight
270g

Additional Product Features

Title_Author
Anna Muni, Marcel Planellas
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

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freshlyprintedbooks

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