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The Regional Multinationals MNEs and 'Global' Strategic Management Rugman - Picture 1 of 1
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The Regional Multinationals MNEs and 'Global' Strategic Management Rugman

freshlyprintedbooks
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£32.89
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Located in: AL7 1AD, United Kingdom
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eBay item number:394741660138
Last updated on 07 Jun, 2024 20:09:44 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
BIC Subject Area 1
Business & management [KJ]
ISBN
9780521603614
Publication Year
2005
Type
Textbook
Format
Paperback
Language
English
Publication Name
The Regional Multinationals: Mnes and 'global' Strategic Management
Item Height
246mm
Author
Alan M. Rugman
Publisher
Cambridge University Press
Item Width
170mm
Subject
Business
Item Weight
460g
Number of Pages
290 Pages

About this product

Product Information

Although many firms label themselves 'global', very few can back this up with truly global sales and operations. In The Regional Multinationals Alan Rugman examines first-hand data from multinationals and finds that most multinationals are strongly regional, with international operations in their home regions of North America, the US or Asia. Only a tiny proportion of the world's top 500 companies actually sell the same product and deliver the same services around the world. Rugman exposes the facts behind the popular myths of doing business globally, explores a variety of regional models and offers an authoritative agenda for future business strategy. The Regional Multinationals is the essential resource for all academics and students in International Business, Organization and Strategic Management, as well as those with an interest in finding out how multinationals really work in practice and how future strategy must respond.

Product Identifiers

Publisher
Cambridge University Press
ISBN-13
9780521603614
eBay Product ID (ePID)
91351294

Product Key Features

Author
Alan M. Rugman
Publication Name
The Regional Multinationals: Mnes and 'global' Strategic Management
Format
Paperback
Language
English
Subject
Business
Publication Year
2005
Type
Textbook
Number of Pages
290 Pages

Dimensions

Item Height
246mm
Item Width
170mm
Item Weight
460g

Additional Product Features

Title_Author
Alan M. Rugman
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

PARTRAD LIMITED
Jonathan Parkins
10B Blenheim Court
Brownfields
Welwyn Garden City
Hertfordshire
AL7 1AD
United Kingdom
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:enohP96666269770
:liamEku.oc.skoobdetnirpylhserf@liam
Freshly Printed Books is a trading name of Partrad Limited
Value added tax number:
  • GB 428215114
Company registration number:
  • 14411598
I provide invoices with VAT separately displayed.
I certify that all my selling activities will comply with all EU laws and regulations.
CRN Number:
  • 14411598
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