Cultural Tourism: A Strategic Focus by Walle, Alf H
£47.01
Condition:
Postage:
Located in: Hertfordshire, United Kingdom
Delivery:
Dispatched within 1 day
Estimated between Sat, 1 Jun and Sat, 8 Jun to 43230
Returns:
Payments:
Get more time to pay. See payment informationfor PayPal Credit - opens in a new window or tab
Shop with confidence
Seller assumes all responsibility for this listing.
eBay item number:394846662189
Item specifics
- Condition
- Book Title
- Cultural Tourism: A Strategic Focus
- ISBN
- 9780813335131
- EAN
- 9780813335131
- Publication Year
- 1998
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Cultural Tourism: a Strategic Focus
- Item Height
- 229mm
- Publisher
- Taylor & Francis INC International Concepts
- Item Width
- 152mm
- Subject
- Marketing, Business
- Number of Pages
- 256 Pages
About this product
Product Information
Cultural tourism professionals are often poised between business interests on the one hand and host communities on the other. When this happens, it is easy for these professionals to be caught between two worlds and undervalued by both. Cultural Tourism is intended to serve as both a handbook and a textbook that can be used by cultural tourism professionals and other interested individuals who want to master the management and marketing skills needed to interact effectively with mainstream decisionmakers. The book analyzes cultural tourism as a distinct policy science having its own unique priorities, goals, and traditions, and it discusses specific ways in which cultural tourism professionals can best understand and communicate with business leaders. Topics such as business ethics and research methods are considered in ways that will prove useful to individuals in the field who are involved in negotiations with business-oriented colleagues. }Cultural tourism is growing and its complexion is changing. In an era in which public funds for tourism are being reduced, professionals in the tourism field must learn to understand the needs and wants of the business community if they are to accomplish their goals and those of host cultures. Leisure activities, in general, and the arts and cultural tourism in particular, must develop the ability to effectively function within the private sector. Cultural Tourism is intended to serve as both a handbook and a textbook that can be used by cultural tourism professionals and other interested individuals who want to master the management and marketing skills needed to effectively interact with mainstream decisionmakers. The book analyzes cultural tourism as a distinct policy science having its own unique priorities, goals, and traditions. It facilitates a greater understanding of the mind-set of mainstream decisionmakers and discusses specific ways in which cultural tourism professionals can best understand and communicate with business leaders. By grafting a business perspective onto cultural tourism strategies, the book presents an overview of business theory and strategy, followed by a number of negotiation tactics. Further, it examines how general marketing theory and other theories (such as those of the human relations school of management) can be used by cultural tourism professionals when evaluating marketing strategies. }
Product Identifiers
Publisher
Taylor & Francis INC International Concepts
ISBN-13
9780813335131
eBay Product ID (ePID)
88965630
Product Key Features
Publication Name
Cultural Tourism: a Strategic Focus
Format
Hardcover
Language
English
Subject
Marketing, Business
Publication Year
1998
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
229mm
Item Width
152mm
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Phatpocket Limited
Scott Sherman
Unit 20501
40-45 Cartersfield Road
Waltham Abbey
Essex
EN9 1JD
United Kingdom
Value added tax number:
- GB 858 5123 06
Company registration number:
- 04924751
I certify that all my selling activities will comply with all EU laws and regulations.
Seller assumes all responsibility for this listing.
eBay item number:394846662189
Post to me
Item location:
Hertfordshire, United Kingdom
Posts to:
Worldwide
Excludes:
Afghanistan, China, Hong Kong, Italy, Libya, Nauru, Russian Federation, Somalia, Taiwan, Ukraine, Yemen
| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| £7.20 | United States | Standard Delivery (Royal Mail International Standard) | Estimated between Sat, 1 Jun and Sat, 8 Jun to 43230 |
| Dispatch time |
|---|
| Will usually dispatch within 1 working day of receiving cleared payment. |
| Taxes |
|---|
| Taxes may be applicable at checkout. Learn moreLearn more about paying tax on eBay purchases. |
Returns policy
| After receiving the item, cancel the purchase within | Return postage |
|---|---|
| 30 days | Buyer pays for return postage |
Refer to eBay return policyopens in a new tab or window for more details. You're covered by the eBay Money Back Guaranteeopens in a new tab or window if you receive an item that is not as described in the listing.
The buyer is responsible for return postage costs.
| Return policy details |
|---|
| Returns accepted |
Most purchases from business sellers are protected by the Consumer Contract Regulations 2013 which give you the right to cancel the purchase within 14 days after the day you receive the item. Find out more about your rights as a buyer and exceptions.
Payment details
Payment methods
Popular categories from this shop
Registered as a business seller
Seller Feedback (42,134)
_***o (694)- Feedback left by buyer.
Past 6 months
Verified purchase
Ex-lib book as described, but apparently never issued and in pristine internal condition with no signs of use. Excellent purchase and great value. Properly packed and quickly received; many thanks indeed!
9***7 (76)- Feedback left by buyer.
Past 6 months
Verified purchase
Fair price, great condition as advertised, very well packaged and speedy delivery. Couldn’t ask for me, will buy again.
2***t (87)- Feedback left by buyer.
Past 6 months
Verified purchase
Excellent value for money this book arrived quickly and was well packaged- recommend seller
Product ratings and reviews
More to explore:
- Tourism School Textbooks & Study Guides,
- Tourism Adult Learning & University Books,
- Workbook Tourism Adult Learning & University Books,
- Tourism Paperback School Textbooks & Study Guides,
- Tourism Textbook Paperback Adult Learning & University Books in English,
- Cultural History Books,
- Art & Culture Non-Fiction Culture Fiction & Non-Fiction Books,
- Art & Culture Non-Fiction Books,
- Art & Culture Non-Fiction Hardcover Books,
- Non-Fiction HarperCollins Culture Fiction & Books