|Listed in category:
Have one to sell?

Market-Driven Journalism: Let the Ci... by McManus, John H. Paperback / softback

FREE US DELIVERY | ISBN: 0803952538 | Quality Books
World of Books USA
(1178759)
Registered as a business seller
US $7.71
Approximately£5.68
Condition:
Very Good
Breathe easy. Returns accepted.
Postage:
Free USPS Ground Advantage®.
Located in: Florida, United States
Delivery:
Estimated between Thu, 26 Jun and Wed, 2 Jul to 94104
Estimated delivery dates - opens in a new window or tab reflect seller's dispatch time, origin postcode, destination postcode and time of order receipt, and will depend on the delivery service selected and receipt of cleared paymentcleared payment - opens in a new window or tab. Delivery times may vary, especially during peak periods, and are an estimate only.
Returns:
30 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.
Payments:
    Diners Club

Shop with confidence

eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Seller assumes all responsibility for this listing.
eBay item number:395269918657
Last updated on 27 May, 2025 07:20:54 BSTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
ISBN
0803952538
EAN
9780803952539
Date of Publication
1994-06-14
Release Title
Market-Driven Journalism: Let the Citizen Beware?
Artist
McManus, John H.
Brand
N/A
Colour
N/A
Book Title
Market-Driven Journalism: Let the Citizen Beware?

About this product

Product Identifiers

Publisher
SAGE Publications, Incorporated
ISBN-10
0803952538
ISBN-13
9780803952539
eBay Product ID (ePID)
766157

Product Key Features

Number of Pages
264 Pages
Publication Name
Market-Driven Journalism : Let the Citizen Beware?
Language
English
Publication Year
1994
Subject
Television / Direction & Production, Television / General, Journalism
Type
Textbook
Subject Area
Performing Arts, Language Arts & Disciplines
Author
John Herbert Mcmanus
Format
Trade Paperback

Dimensions

Item Weight
15 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
93-049517
Table Of Content
IntroductionThe Rise of Market-Driven JournalismThe Nature of News ReconsideredEnvironmental Influences on News Production How Culture, Technology, and Laws and Regulations Shape NewsFinding the Logic of Commercial News ProductionDoes Serving the Market Conflict with Serving the Public?The First Stage of News Production Learning Whats HappeningThe Second Stage of News Production Selecting Events for CoverageThe Third Stage of News Production Reporting the StoryThe Journalists RespondSo What? Market Journalisms Effect on SocietyWhere Do We Go from Here?
Synopsis
'Market-Driven Journalism could change the way you view television news. The book will be of interest to anyone who cares that democracy is at stake... it] should be read by those who work in television, .. those who plan to work in news, and those who teach them' - Journalism Educato, Market-Driven Journalism could change the way you view television news. The book will be of interest to anyone who cares that democracy is at stake.... [it] should be read by those who work in television,.. those who plan to work in news, and those who teach them - Journalism Educator, Recipient of the 1994 Sigma Delta Chi Medallion of Excellence from the Society of Professional Journalists " Market-Driven Journalism could change the way you view television news. The book will be of interest to anyone who cares that democracy is at stake. . . . The book should be read by those who work in television. . . those who plan to work in news, and those who teach them. It is an aspect of news production most textbooks fail to mention." --Journalism Educator "In Market-Driven Journalism , John H. McManus offers a unified theory to explain the nature of news in our entrepreneurial society. No one can read this ambitious book without gaining new insights into the roles played by business and the public in the news production processes." --Ralph L. Lowenstein, Dean, College of Journalism and Communications, University of Florida " Market-Driven Journalism is a book that everyone in the television news business and all the college faculty members who are teaching the next generation of television news people should read. It spells out what is missing in local television news and explains why it is missing. This volume does for local television news what Herbert Gans did for network television news in Deciding Whats New." --Guido H. Stempel III, Distinguished Professor of Journalism, Ohio University, and Former Editor, Journalism Quarterly "In this devastating and disturbing dissection of local television news, John McManus skillfully blends social theory and empirical field research. His book should be read by everyone concerned with how the ethos of professional journalism can be reconciled with the pressures on media to generate audiences and profits." --Leo Bogart, Senior Fellow, The Freedom Forum Media Studies Center, and former Executive Vice President, Newspaper Advertising Bureau "This is an impressive, well-framed, and rigorously examined study of the connection between market forces and news values--truly a matter of important public concern." --Everette E. Dennis, Executive Director, The Freedom Forum Media Studies Center "Market-Driven Journalism should be mandatory reading for anyone seeking television journalism as a career or for anyone who is sincerely interested in the role of television news in a working democracy." --Alan S. Goldstein, former News Director, KRON-TV, San Francisco, CA "John McManus has done a signal job of relating how market-driven journalism works and what it is doing to the American news audience. His conclusions are disturbing--and right on the mark. A solid piece of research, this is must reading for every broadcast journalist and anyone who aspires to be one." --D. Charles Whitney, University of Texas at Austin Today, the formerly revered practice of news reporting for the public interest has been usurped by the MBA/corporate-driven view that the news is a "product" and the reader or viewer a "customer." This book is the first to provide a comprehensive theory of commercial news production. Its systematic study of the way in which firms deploy resources, such as reporters or photographers, to maximize return to stockholders, leads to an exploration of the ways such practices affect journalistic quality. The author examines the application of market logic to news and, because of its growing importance, particularly to local broadcast news. In the past, local television news was viewed by journalists in other media as fluff, an inconsequential market-driven medium; but this book illustrates that since the mid-1980s, as newspapers and network TV have faced increasing competition and a shrinking advertising market, their programming style has also become increasingly driven by market forces rather than by traditional journalistic practices. Market-Driven Journalism is a critical companion for all courses on the media and broadcasting, and essential reading for all journalists and scholars in the field., This is the first book to provide a comprehensive theory of commercial news production. The author's systematic study of the way in which firms deploy resources, such as reporters and photographers, to maximize return to shareholders leads to an examination of the ways such practices affect journalistic quality. John H McManus examines the application of market logic to news and its growing importance to local broadcast media. Until the mid-1980s, local television news tended to be viewed by journalists in other media as an inconsequential, market-driven medium. During the last decade, however, newspapers and network television have also found themselves to be prey to market forces as a consequence of increasing competition and a shrinking advertising market.
LC Classification Number
PN4748.T7M36 1994

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
VAT number: GB 922696893
About this seller

World of Books USA

86.7% positive Feedback5.1M items sold

Joined Oct 2011
Usually responds within 24 hours
Registered as a business seller
In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company ...
See more

Detailed seller ratings

Average for the last 12 months
Accurate description
4.5
Reasonable postage cost
5.0
Delivery time
4.2
Communication
4.7

Seller Feedback (1,547,607)

All ratings
Positive
Neutral
Negative
  • n***d (49)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Excellent seller. Package was delayed ( by bad weather) and then misplaced at PO( placed in wrong box #) but I contacted the seller and they responded quickly and I got my item today. This seller went the extra mile and I would highly recommend them and will shop here again. I also want to say the price for this complete hard to find item was way below most of the other listings. Condition was good as stated, and although I've only watched the first disc it's quality is good. Thank you!!
  • s***s (527)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    The cd was well packed and arrived safely. Unfortunately, the disc I received wasn't the original cd. It had been replaced by a CD-R. I immediately alerted World of Books USA regarding the problem and an officer of the company responded within 24 hours. They have provided a full refund of the purchase. Great customer service and communication. The case was resolved to my satisfaction. Will continue to do business with World of Books USA. Thanks.
  • w***a (47)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    I received my items in great condition. The books were packed really well and survived the shipping process well. The books appeared described by the seller. Excellent service by the seller, who responded quickly to an inquiry that was more of an issue with the current state of USPS. Excellent transaction with the seller overall!