Routledge Advances in Asia-Pacific Business Ser.: Chinese Corporate Identity by Peter Peverelli (2009, Trade Paperback) for sale online

About this product

Product Identifiers

PublisherTaylor & Francis Group

ISBN-100415546761

ISBN-139780415546768

eBay Product ID (ePID)108900892

Product Key Features

Number of Pages252 Pages

LanguageEnglish

Publication NameChinese Corporate Identity

Publication Year2009

SubjectEthnic Studies / General, Organizational Behavior, Sociology / General, General, International / General, Social Psychology, Corporate & Business History

TypeTextbook

AuthorPeter Peverelli

Subject AreaSocial Science, Psychology, Business & Economics

SeriesRoutledge Advances in Asia-Pacific Business Ser.

FormatTrade Paperback

Dimensions

Item Height0.6 in

Item Weight16.6 Oz

Item Length9.2 in

Item Width6.2 in

Additional Product Features

Intended AudienceCollege Audience

Reviews'Corporate identity, in the theoretical framework constructed by Peverelli, is set within the wider social-cognitive context of social organization. Corporate identity emerges from the interaction between what the corporation wishes to be and what its environment wishes it to be. This interaction leads to multiple identities in multiple social- cognitive contexts. This approach is illustrated with case studies of Chinese enterprises drawn from Peverelli's own portfolio as a consultant.'- Reference & Research Book News 'A welcome addition to the growing literature on corporate identity. Its is useful to scholars specializing in organization theory, cultural anthropology, sociology and business and economics as well as to foreign companies and consulting firms interested in doing business in China.'- The China Journal '...the book is remarkable not only for the stories of Chinese enterprises that the author tells, but because it is also conceptually and methodologically fascinating'- Bob Tricker, University of Hong Kong, Journal of Asian Business, 'Corporate identity, in the theoretical framework constructed by Peverelli, is set within the wider social-cognitive context of social organization. Corporate identity emerges from the interaction between what the corporation wishes to be and what its environment wishes it to be. This interaction leads to multiple identities in multiple social- cognitive contexts. This approach is illustrated with case studies of Chinese enterprises drawn from Peverelli's own portfolio as a consultant.' - Reference & Research Book News 'A welcome addition to the growing literature on corporate identity. Its is useful to scholars specializing in organization theory, cultural anthropology, sociology and business and economics as well as to foreign companies and consulting firms interested in doing business in China.' - The China Journal '...the book is remarkable not only for the stories of Chinese enterprises that the author tells, but because it is also conceptually and methodologically fascinating' - Bob Tricker, University of Hong Kong, Journal of Asian Business, 'Corporate identity, in the theoretical framework constructed by Peverelli, is set within the wider social-cognitive context of social organization. Corporate identity emerges from the interaction between what the corporation wishes to be and what its environment wishes it to be. This interaction leads to multiple identities in multiple social- cognitive contexts. This approach is illustrated with case studies of Chinese enterprises drawn from Peverelli's own portfolio as a consultant.' - Reference & Research Book News 'A welcome addition to the growing literature on corporate identity. Its is useful to scholars specializing in organization theory, cultural anthropology, sociology and business and economics as well as to foreign companies and consulting firms interested in doing business in China.' - The China Journal

Dewey Edition22

IllustratedYes

Dewey Decimal302.350951

Table Of ContentIntroduction 1. Corporate Indentity in a Theory of Organising 2. The Enterprise in the People's Republic of China 3. Lukang - The Construction of a State Owned Enterprise 4. Henan vs Zhengzhou - Conflict of Identity Between Administrative Levels 5. Industrial Sectors 6. People Owned Enterprises 7. Conglomerates 8. Private Enterprise 9. Foreign Invested Enterprises 10. Conclusion: Emerging Identities

SynopsisThis book represents the first study of economic restructuring in reform era China to apply the concepts of identity and corporate space; notions that have become increasingly relevant as foreign invested and Chinese ventures face complex operational and societal issues in the wake of globalization. Peverelli uses his own theoretical framework to examine and detect multiple identities of Chinese enterprises within a larger, comprehensive organization theory. A host of practical case studies taken from Peverelli's time as a consultant help to illustrate this original theory, while providing a practical reference to the modern Chinese economy and Chinese management. Chinese Corporate Identity will prove a valuable resource to academics working in organization theory, cultural anthropology, sociology, and business and economics. In addition, its supporting case studies will be of interest to consulting firms, foreign embassies and consulates in China., This text represents the first study of economic restructuring in reform era China to apply the concepts of identity and corporate space; notions which have become increasingly relevant as foreign invested and Chinese ventures face complex operational and societal issues in the wake of globalisation.