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Well-Designed: How to Use Empathy to Create Products People Love by Jon Kolko (Hardcover, 2014)
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£19.13
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60 days return. Buyer pays for return postage.
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ISBN-13: 9781625274793, 978-1625274793. Identify behavioral insights by conducting ethnographic research. Sketch a product strategy by synthesizing complex research data into simple insights. Polish the product details using visual representations to simplify complex ideas.