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Building Donor Loyalty : The Fundraiser's Guide to Increasing Lifetime Value by Elaine Jay and Adrian Sargeant (2011, Trade Paperback)
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It is based on data drawn from a research program which included more than 20,000 nonprofit organizations and was funded by the Aspen Foundation and the Indiana Fund through the Center on Philanthropy at Indiana University.
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-101118085868
ISBN-139781118085868
eBay Product ID (ePID)108323721
Product Key Features
Number of Pages226 Pages
LanguageEnglish
Publication NameBuilding Donor Loyalty : the Fundraiser's Guide to Increasing Lifetime Value
Publication Year2011
SubjectRich & Famous, Nonprofit Organizations & Charities / Fundraising & Grants, Nonprofit Organizations & Charities / General
TypeTextbook
Subject AreaBiography & Autobiography, Business & Economics
AuthorElaine Jay, Adrian Sargeant
FormatTrade Paperback
Dimensions
Item Height0.4 in
Item Weight30.1 oz.
Item Length0.4 in
Item Width0.4 in
Additional Product Features
Intended AudienceScholarly & Professional
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