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Smarter Selling : How to Grow Sales by Building Trusted Relationships by David Lambert and Keith Dugdale (2011, Trade Paperback)
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Brenham Book Company (476)
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Smarter Selling: How to Build Sales by Building Trusted Relationships
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About this product
Product Identifiers
PublisherFT Press
ISBN-100273750445
ISBN-139780273750444
eBay Product ID (ePID)109184900
Product Key Features
Edition2
Book TitleSmarter Selling : How to Grow Sales by Building Trusted Relationships
Number of Pages272 Pages
LanguageEnglish
TopicMarketing / General, Customer Relations, Sales & Selling / General
Publication Year2011
IllustratorYes
GenreBusiness & Economics
AuthorDavid Lambert, Keith Dugdale
FormatTrade Paperback
Dimensions
Item Height0.7 in
Item Weight14.8 Oz
Item Length8.5 in
Item Width5.4 in
Additional Product Features
Intended AudienceTrade
Dewey Edition22
Dewey Decimal658.85
Table Of ContentIOWEU - next generation sales strategies How your buyers really see you Understanding and changing your relationships Understanding and adapting to buyers Building rapport and trust - the I We U approach Uncovering real value Moving to a higher level of conversation Cementing credibility and trust with your buyers Presenting your ideas for positive impact Getting smarter: putting IOWEU to work Summary of key messages Additional resources
Edition DescriptionNew Edition,Revised edition
SynopsisThis book shows readers the smarter way to sell -by building trusted consultative relationships with their customers. Whatever you are selling, this book will help you do it better, and feel better about doing it. By switching your focus from the hard sell to building more trust and adding more value, you will end up not just with more satisfied customers, but with more sales as well.
LC Classification NumberHF5438.28
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