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Public Relations: A Value Driven Approach by David W. Guth, Charles Marsh, Ph.D. (Paperback, 2011)
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- Buy it nowPublic Relations : A Value Driven Approach Charles, Guth, David W
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Product Information
Updated in a new 5th edition, Public Relations: A Values-Driven Approachteaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.Product Identifiers
PublisherPearson Education (Us)
ISBN-139780205811809
eBay Product ID (ePID)11046561888
Product Key Features
Number of Pages592 Pages
Publication NamePublic Relations: a Value Driven Approach
LanguageEnglish
SubjectMarketing
Publication Year2011
TypeTextbook
AuthorDavid W. Guth, Charles Marsh, Ph.D.
FormatPaperback
Dimensions
Item Height232 mm
Item Weight770 g
Item Width187 mm
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorDavid W. Guth, Charles Marsh, Ph.D.
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